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Win Back Manager

GfK

Milano

In loco

EUR 50.000 - 70.000

Tempo pieno

30+ giorni fa

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Descrizione del lavoro

A leading market research firm in Milan is looking for a Win Back Manager to re-engage blue-chip clients and build strategic relationships. The successful candidate will leverage their account management experience to enhance customer loyalty and ensure client satisfaction. Responsibilities include proactive outreach, collaborating with cross-functional teams, and negotiating partnership agreements. This is an essential role for driving revenue growth and establishing lasting partnerships.

Competenze

  • At least 3 years of experience in account management or sales focused on blue-chip clients.
  • Proven track record of re-engaging high-profile clients.
  • Experience in conducting research for international clients is a plus.

Mansioni

  • Proactively reach out to decision-makers within blue-chip client organizations.
  • Develop strategic relationships to enhance customer loyalty.
  • Collaborate with teams to customize products and meet client needs.

Conoscenze

Relationship-building skills
Negotiation skills
Analytical skills
Communication skills

Formazione

Bachelor's degree in Business, Marketing, or a related field
Descrizione del lavoro
Overview

The Win Back Manager is primarily responsible for strategically re-engaging and rebuilding relationships with blue-chip clients who have previously engaged with our products and services or only previously partnered with our competition. Reporting to our Commercial Lead ITA also based in Milan, the Win Back Manager will play a key role in establishing lasting partnerships, ensuring client satisfaction and driving revenue growth. The successful candidate will demonstrate a deep understanding of blue-chip clients' needs, exceptional relationship-building skills, and a proactive approach to identifying and addressing their specific pain points.

You will
  • Proactively reach out to key decision-makers and influencers within blue-chip client organizations to understand their reasons for disengagement or choosing competition
  • Develop and maintain strong, strategic relationships with clients to enhance customer loyalty and satisfaction
  • Conduct regular check-ins to assess client needs and provide tailored solutions
  • Prepare materials to showcase our capabilities, including reports and analyses to be shared with prospect clients / shadow-servicing
  • Help identify the most relevant client targets using business intelligence analyses
  • Collaborate with cross-functional teams and the commercial lead to customize products and services to meet the specific requirements of blue-chip clients
  • Identify opportunities to establish long-term partnerships with blue-chip clients, focusing on mutual growth and success
  • Negotiate and finalize partnership agreements, ensuring they align with both parties' strategic objectives
  • Work closely with Sales, Marketing, the commercial lead and Product teams to align strategies and address the unique needs of blue-chip clients
  • Collaborate with the Customer Support team to ensure a seamless client experience and timely issue resolution
  • Identify and showcase success stories of re-engaging and rebuilding relationships with blue-chip clients
  • Encourage blue-chip clients to participate in testimonials, case studies, and other advocacy initiatives
You have
  • Bachelor's degree in Business, Marketing, or a related field
  • At least 3 years of experience in account management, sales, or a related role with a focus on blue-chip clients
  • Ideally already working on continuative research (RMS or CPS or brand tracking) for international clients
  • Proven track record of successfully re-engaging and building strong relationships with high-profile clients
  • Exceptional negotiation, communication, and presentation skills
  • Strong analytical skills with the ability to interpret data and trends
  • Ability to work collaboratively in a cross-functional team environment
  • This position can be based in any of our "main" YouGov Shopper Intelligence office locations including : Milano, Nuremberg, Breda, Leuven, Warsaw, Copenhagen, Vienna, Prague, Bucharest, Sofia etc
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