Client Insights Specialist

KIKO MILANO; Bergamo; In loco; EUR 40.000 - 55.000; Tempo pieno

Descrizione del lavoro

A major beauty company is seeking a Client Insights Specialist in Bergamo. The role involves developing customer insights, managing extensive databases, and collaborating with various teams. Ideal candidates will have 1-2 years in CRM analytics and a quantitative degree. The position offers a unique opportunity to influence marketing strategies through data-driven insights. Competence in Power BI and SQL, along with strong analytical skills, is essential for success in this role.

Competenze

• 1-2 years of experience in CRM analytics, customer insights, or data strategy.
• Proficient in managing large-scale customer databases.
• Experience with marketing automation platforms.

Mansioni

• Own and evolve the global customer insights framework.
• Lead RFM and segmentation models analyzing customer behavior.
• Build and maintain automated dashboards and KPI reporting systems.

Conoscenze

CRM analytics

Customer insights

Data strategy

Analytical mindset

Collaboration

Fluency in English

Formazione

MSc or BSc in a quantitative field

Strumenti

Power BI

Excel

PowerPoint

SQL

Python

Descrizione del lavoro

Your role at KIKO MILANO

We are looking for a Client Insights Specialist to join KIKO MILANO’s Global CRM Team, within the Customer Data & Insights area, reporting to the Client Insights Senior Specialist. This talent will play a pivotal role in understanding, segmenting, and activating our global customer base, supporting KIKO’s mission to deliver personalized, data-driven experiences at scale.

Responsibilities

• Own and evolve the global customer insights framework, transforming data into actionable recommendations that influence CRM, retail, and marketing strategies.
• Lead the RFM and segmentation models, analyzing customer behavior across lifecycle stages, channels, and markets.
• Partner with local CRM teams to develop advanced analyses, identifying opportunities to increase customer value, frequency, and retention.
• Build and maintain automated dashboards and KPI reporting systems in collaboration with IT and BI teams.
• Translate insights into clear narratives for top management, influencing global business decisions.
• Support the evolution of CRM and loyalty programs through quantitative evaluation of campaign results (uplift, churn risk, LTV, cross-category engagement).
• Contribute to the development of predictive and behavioral models (propensity, churn, clustering) to improve personalization at scale.

What you will need to succeed

• 1-2 years of experience in CRM analytics, customer insights, or data strategy — ideally in a retail, beauty, or consumer goods environment.
• MSc or BSc in a quantitative field (Economics, Statistics, Data Science, or Business Analytics) or equivalent practical experience.
• Proven experience managing large-scale customer databases (millions of profiles) and transforming data into actionable insight.
• Proficiency in Power BI (or similar BI tools) and strong command of Excel and PowerPoint for executive storytelling.
• Working knowledge of SQL and/or Python for advanced data manipulation and analysis.
• Experience with Databricks (or similar Data Intelligence Platforms), customer segmentation modeling, or CDP/CRM ecosystems.
• Familiar with marketing automation platforms and campaign performance measurement.
• Ability to collaborate cross-functionally with Marketing, E-commerce, Retail, and IT to embed insights into activation.
• Fluency in English, other languages are a plus.

We would love if you had

• Ability to learn on the job
• Strong analytical mindset combined with business acumen and an ability to communicate complex findings clearly.
• Strong sense of ownership, curiosity, and drive to build innovative, data-led customer strategies.

Seniority level

• Associate

Employment type

• Full-time

Job function

• Marketing and Sales

Industries

• Personal Care Product Manufacturing