Jobs in Watford, Grande-Bretagne

Performance Marketing Specialist - Paid Social & Search (Remote, Europe)

A Few Words About LearnWorlds
Learning is humanity's only real superpower; it turns knowledge into skills, products, and competitive edge. LearnWorlds offers a powerful, flexible, and AI-powered e-learning platform designed for modern, complex business models. Our all-in-one platform combines course creation, website building, monetization, analytics, and automation, giving customers everything they need to build impactful, scalable learning experiences. We serve more than 11,000 customers in over 150 countries. Our team is fully remote (with optional offices in Greece and Cyprus).

About the Role

We are seeking a data-driven Performance Marketing Specialist to own and optimize paid social and search campaigns, driving LearnWorlds' growth. You will drive high-impact campaigns for product launches, demand generation, and customer acquisition, collaborating with paid social and search specialists and partnering with internal teams on campaign launches and optimizations.

• Plan, execute, and own the end-to-end management of paid social and paid search campaigns, with a focus on driving new trial sign-ups and customer acquisition
• Conduct deep performance analysis to uncover the root causes of shifts and identify opportunities for growth
• Translate data-driven insights into actionable recommendations to improve metrics (CPL, CPT, ROAS) and communicate proposals to stakeholders
• Partner with internal teams on campaign launches, providing guidance on audience targeting, creative best practices, and measurement
• Manage and optimize campaign budgets to maximize ROI and achieve pipeline and revenue targets
• Continuously ideate and implement A/B tests for audiences, ad copy, and creatives

• After Week 2: Familiarize with paid ad account structures (e.g., Meta Ads, Google Ads) and reporting dashboards
• After Week 3: Analyze current campaigns and propose data-backed optimizations or A/B tests
• After 1 Month: Take ownership of specific campaign tasks with support from a senior team member
• After 2 Months: Work with internal teams on product promotions and demand generation, driving campaigns from setup to optimization

• An Insight-Driven Analyst: you find the story behind metrics and propose data-backed solutions
• A Proactive Owner: you take ownership and bring solutions, not just problems
• An Adaptable Learner: you master new platforms and strategies
• An Efficient Operator: you manage your workflow independently and prioritize effectively
• A Clear & Confident Communicator: you synthesize data into clear recommendations
• A Technical Explorer: you are curious about how marketing tools work and continuously optimize

• 3+ years of hands-on experience in performance marketing, with a background in B2B and SaaS experience preferred
• Proven track record of using data to drive improvements in campaign performance (CPL, CPT, etc.)
• Hands-on experience in paid advertising with deep expertise on at least one major platform (e.g., Meta, Google) and willingness to master new channels
• Deep proficiency with Google Analytics 4
• Experience collaborating with cross-functional teams to launch campaigns
• Excellent verbal and written English communication skills

• Private life and health insurance plan
• Fully remote work option, with occasional in-person team meetings
• Personal annual training budget
• Annual home office allowance
• Company laptop
• 23 days of paid time off
• Early summer Fridays in July and August
• Free LearnWorlds School to build and sell your own courses
• Opportunity to work with a globally top e-learning platform
• Grow with an entrepreneurial, international, and motivated team
• Annual company retreats