Global Marketing Director

GSK; Greater London; On-site; GBP 80,000 - 120,000; Full time

Job summary

A specialist pharmaceutical company is seeking a Global Marketing Director in Greater London to lead and deliver marketing strategies focused on customer experience, AI, and digital Omnichannel. The candidate must have significant pharmaceutical marketing experience and a Bachelor's degree in a relevant field. This role involves collaborating with global teams and optimizing marketing campaigns, ensuring a strong commitment to the communities they serve, particularly in the HIV sector.

Benefits

Employee benefits from GSK

Inclusive work environment

Qualifications

• Significant experience in pharmaceutical marketing related to the role.
• Experience leading teams and fostering a culture of collaboration.
• High personal accountability and integrity combined with strategic influencing abilities.

Responsibilities

• Lead and deliver global marketing strategy and operations.
• Collaborate with global functions to develop brand strategies.
• Monitor performance metrics and optimize marketing activities.

Skills

Pharmaceutical marketing experience

Team leadership

Digital Omnichannel expertise

Communication skills

Data-driven decision making

Customer experience focus

Interpersonal influence

Education

Bachelor's degree in a relevant field

Job description

This role will provide YOU the opportunity to lead key activities to progress YOUR career, these responsibilities include some of the following:

• Collaborate with Global Medical, with other Global functions, with regions, and with Local Markets to support the development of Global Strategies that drive the brand revolution.
• Lead the delivery of Global marketing campaigns that drive HCPs- belief in unmet needs as well as conviction and motivation that our product can make a difference to people.
• Lead the delivery of HCPs support tools and enhance the user experience for providers and patients.
• Lead on our Nurse and MDT approach with customers
• Lead Global product Cx, AI & Digital Omnichannel to improve user experience throughout our customer journey.
• Engage and lead Regional and Local Market partners to ensure we are ambitious for our brand, and to drive pull-through of Global strategy and tactics across the ~30 countries where the brand is currently launched.
• Lead and manage global congress efforts, partnering closely with brand team and matrix partners
• Lead on external ambassador network and external engagement strategy
• Monitor performance metrics and use data-driven insights to optimize marketing activities
• Inspire and mentor a high-performing team, fostering innovation and collaboration, whilst providing them with opportunities to develop, grow and lead along the way.
• There are many more opportunities for delivery, development, and leadership - you will collaborate with the other 2 Global Marketing Directors and Senior Global Marketing Director in the team to together lead the brand and the organisation on all aspects of Global Marketing.
• We are looking for professionals with these required skills to achieve our goals:
• Bachelor's degree in a relevant field (e.g., biological sciences, marketing) or relevant work experience.
• Significant Pharmaceutical marketing experience related to the role.
• Experience leading teams and fostering a culture of innovation and collaboration.
• UK ABPI/Global Commercial Signatory status
• Marketing experience in either specialties; HIV, Hospital Pharma, or Long-Acting Injectables.
• High personal accountability and integrity combined with the ability and experience to influence at a strategic level and gain the support and commitment of internal and external stakeholders.
• Cx/ AI & Omnichannel digital savvy
• Excellent communication, interpersonal influence, and prioritization skills.
• Preferred Qualifications If you have the following characteristics, it would be a plus:
• Master's degree or higher qualification in a scientific/ marketing subject.
• Cx ( Customer experience)/BUD/ Marketing head/First or Second-Line Sales Leadership experience.
• Demonstrated ability to use customer insights to drive marketing decisions.
• We are a specialist pharmaceutical company 100% dedicated to developing medicines to treat and prevent HIV. Born out of a partnership between GSK and Pfizer in 2009, with Shionogi joining in 2012, our ambition is to end the HIV epidemic.
• As the pioneers in HIV innovation, we constantly look to push the boundaries of science to develop medicines that can change lives and give people more choice. Beyond our medicines, we are proud of our deep connection with the HIV community and work with partners to advance research and development, address HIV-related stigma, increase access to our medicines and provide funding and support to local community organisations to support their efforts in the HIV response. We are ViiV Healthcare. Here until HIV and AIDS are not. The Global Marketing Director, will be responsible for leading and delivering marketing strategy and operations, with focus on Cx, AI & digital Omnichannel, as ViiV continues to lead the revolution in HIV. We value candidates who are strategic thinkers, strong communicators, and passionate about making a difference, At ViiV Healthcare, we will not rest until we leave no person living with HIV behind. Until the 40 million people living with HIV is down to zero, we will continue searching for new ways to limit the impact of HIV. We are the only pharmaceutical company solely focused on combating, preventing, and ultimately eradicating HIV and AIDS. At ViiV Healthcare, we do things differently. Born out of a partnership between GSK and Pfizer in 2009, with Shionogi joining in 2012, we are determined to help end the HIV epidemic. We are guided by our mission to leave no person living with HIV behind and it is this mission that unites our employees located across the globe. We combine expertise in research, manufacturing, policy and more to push the boundaries of what people think is possible in HIV treatment and care. As a result of our connection with GSK, we are able to draw on their proud history and resources. This means that you would receive all the employee benefits offered by GSK. Living our mission of leaving no person living with HIV behind means keeping inclusion and diversity at the heart of everything we do - from our breakthrough innovation, to our diverse portfolio of medicines as well as the work we do to partner with HIV communities. Having a truly inclusive culture where we're all able to be ourselves and feel like we belong will make us an even stronger team, better able to perform as a business and deliver on our mission to leave no person living with HIV behind. ViiV is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us at [e-mail] where you can also request a call. Please note should your inquiry not relate to adjustments, we will not be able to support you through these channels. However, we have created a Recruitment FAQ guide. Click the link link where you will find answers to multiple questions we receive Important notice to Employment businesses/ Agencies ViiV does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact ViiV's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to ViiV. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and ViiV. In the absence of such written authorization being obtained any actions undertaken by the employment business/ agency shall be deemed to have been performed without the consent or contractual agreement of ViiV. ViiV shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site. Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, ViiV may be required to capture and report expenses ViiV incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure ViiV's compliance to all federal and state US Transparency requirements. For more information, please visit the Centers for Medicare and Medicaid Services (CMS) website at https://openpaymentsdata.cms.gov