UK Head of Marketing — EV Brand Growth & Strategy

BYD Europe; Denham; On-site; GBP 70,000 - 90,000; Full time

Job summary

An innovative automotive company is seeking a Head of Marketing for the DENZA Brand in the UK. The role requires a strategic marketing leader with at least 8 years of experience in the automotive or EV sector. The ideal candidate will drive brand awareness through innovative campaigns and strategic partnerships while collaborating with European teams. Excellent communication skills and a Bachelor’s degree in Marketing are essential. The position offers an opportunity to make a positive impact in a mission-driven team.

Qualifications

• Minimum 8 years experience in automotive or EV sector marketing.
• Proven track record in strategic planning and execution.
• Willingness to travel domestically and internationally.

Responsibilities

• Develop and execute regional marketing strategies and annual plans.
• Collaborate with European PR and Event team for marketing activities.
• Maintain relationships with press and media for brand visibility.
• Supervise Dealer Marketing Plans and executions.
• Conduct market research and competitor analysis.
• Manage the marketing budget and optimize ROI.
• Act as the brand Ambassador within the industry.

Skills

Strategic planning

Budget management

Digital marketing

Analytical skills

Project management

Communication skills

Presentation skills

Education

Bachelor’s degree in Marketing or Business Administration

Master’s degree preferred

Job description

An innovative automotive company is seeking a Head of Marketing for the DENZA Brand in the UK. The role requires a strategic marketing leader with at least 8 years of experience in the automotive or EV sector. The ideal candidate will drive brand awareness through innovative campaigns and strategic partnerships while collaborating with European teams. Excellent communication skills and a Bachelor’s degree in Marketing are essential. The position offers an opportunity to make a positive impact in a mission-driven team.