Tablet Marketing Manager: UK Growth & ROI

The Change Partners - Global talent specialists for a connected world; Greater London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading consumer technology brand is seeking a Tablet Marketing Manager to manage the marketing strategy in the UK. This role involves overseeing the product range, driving commercial growth, and ensuring that marketing activities align with key performance indicators. You will be responsible for developing quarterly marketing plans and managing agency relationships to enhance brand awareness and purchasing intent. A strong focus on the customer journey is essential for success in this position.

Responsibilities

• Deliver the Tablet marketing strategy, launching and sustaining a growing range of products aligned to the overarching vision.
• Set objectives with clear KPIs and ROI commitments.
• Lead the full customer journey, driving conversion across awareness, consideration, and purchase intent.
• Ensure investment allocation maps commercially, seeking incremental funding for activities.
• Manage agencies for content, creative, paid media, CRM, and programme management.

Job description

A leading consumer technology brand is seeking a Tablet Marketing Manager to manage the marketing strategy in the UK. This role involves overseeing the product range, driving commercial growth, and ensuring that marketing activities align with key performance indicators. You will be responsible for developing quarterly marketing plans and managing agency relationships to enhance brand awareness and purchasing intent. A strong focus on the customer journey is essential for success in this position.