Sr. Manager, UKI Marketing

Databricks Inc.; Greater London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading data and AI company in Greater London seeks an experienced professional to develop the UK & Ireland field marketing strategy. The role involves building and optimizing impactful programmes, managing a talented team, and collaborating with sales and marketing stakeholders. Candidates should have over 10 years of experience in event and regional marketing, with a strong focus on demand generation and team leadership. This position offers a dynamic environment with a focus on innovative marketing solutions and collaboration.

Benefits

Comprehensive benefits package

Employee-centric perks

Qualifications

• 10+ years of experience managing events and regional marketing in UKI.
• Proven track record of building/managing high-performing teams.
• Experience driving increased demand and conversions for field marketing programmes.

Responsibilities

• Develop and own an integrated field marketing strategy for the UKI region.
• Optimise event programme strategy based on audience and performance analysis.
• Share best practices with EMEA and global counterparts.

Skills

Event management

Team management

Data management/analytics

Project management

CRM tools usage (SFDC)

Communication skills

Time management

Tools

Marketo

Job description

In this critical role, you will be responsible for developing the UK & Ireland field marketing strategy, building new and optimising existing programmes that maximise impact on various targets. You should have a proven track record of hiring and leading a best-in-class team of talented, highly effective field marketers. You should also enjoy developing strong relationships with sales and marketing stakeholders and thrive on creating innovative, out-of-the-box event campaigns. You will be reporting to the EMEA VP of Marketing.

The impact you will have

• Development and ownership of an integrated field marketing strategy for the UKI region, based on ROI analysis and business objectives.
• Fully optimised event programme strategy derived from evaluation of target audiences, demand generation engine performance, tested hypotheses, and analysis of conversion rates.
• Best practices shared with the rest of EMEA and global counterparts, and the rest of the marketing organisation.
• Meet or exceed defined targets for live and virtual field programmes and third party sponsorships to drive engagement, increase conversion rates, and generate leads and pipeline.
• Development of scalable and efficient high-impact field marketing programmes, processes, and sales enablement standards.
• Seamless flow of leads from field events into marketing automation systems and to sales team stakeholders to maximise pipeline generation and conversion.
• Building and driving solid partnerships with critical field stakeholders.
• Hire and facilitate the growth and development of team members through coaching and mentorship.

What we look for

• 10+ years of experience managing events and regional marketing in UKI, including at least five years running field marketing programmes and three years managing people.
• Have a proven track record of building/managing high-performing teams.
• Experience in pipeline building, with responsibility and accountability for sales.
• Experience building new event programmes, documentation, and enablement of cross-functional teams at scale.
• Experience driving increased demand and conversions for field marketing programmes.
• Strong background in data management/analytics and metrics, and reporting to key stakeholders.
• Strong project, communication, and time management skills with the ability to effectively manage numerous projects simultaneously in a fast‑paced, collaborative environment.
• Ability to use CRM (SFDC), analytical tools, and marketing automation systems (Marketo)
• Travel for events will be required (when appropriate)

About Databricks

Databricks is the data and AI company. More than 10,000 organizations worldwide — including Comcast, Condé Nast, Grammarly, and over 50% of the Fortune 500 — rely on the Databricks Data Intelligence Platform to unify and democratize data, analytics and AI. Databricks is headquartered in San Francisco, with offices around the globe and was founded by the original creators of Lakehouse, Apache Spark™, Delta Lake and MLflow.

To learn more, follow Databricks on Twitter, LinkedIn and Facebook.

Benefits

At Databricks, we strive to provide comprehensive benefits and perks that meet the needs of all of our employees. For specific details on the benefits offered in your region, please visit https://www.mybenefitsnow.com/databricks.

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