Social Media Manager (TGM2170) – £35k-£40k

Tagged Resources; Leicester; On-site; GBP 30,000 - 45,000; Full time

Job summary

A Fashion-Forward Ladieswear brand is seeking a passionate Social Media Manager to oversee their online presence. The ideal candidate will have 3-5 years of experience in a similar role within an online fashion retailer and will manage a small team to develop social media strategies, optimize campaigns, and track their success. Strong CAD skills and a related degree are required. This is a permanent position located in Leicester.

Qualifications

• Minimum of 3 years’ experience in a similar role for an Online Fashion Retailer.
• Experience managing a small team.
• Ability to work under pressure and meet strict deadlines.

Responsibilities

• Manage the Social Media team.
• Develop and implement Social Media Strategies.
• Track and optimize campaign performance.
• Oversee all social media channels.

Skills

Social Media management

Team leadership

Fashion industry awareness

Strong communication skills

Organizational skills

Education

Social media or fashion related degree

Tools

Adobe Illustrator

Adobe Photoshop

Google Analytics

Job description

Location: Leicester

Type: Permanent

Industry: Ladieswear

Job Ref: TGM2170

The Company

An exciting opportunity for a Social Media Manager to join a Fashion-Forward Ladieswear brand. We are looking for somebody who is passionate about fashion & Social Media marketing with a solid understanding of current trends. The successful candidate will have 3-5 years’ experience in a similar role for an Online Fashion Retailer & have managed a small team.

The Role

• Manage the Social Media team (3 people).
• Develop and implement Social Media Strategies for the online Fashion Brand.
• Track campaign performance & make recommendations to optimising the social media content.
• Build and manage the company’s social media profiles and presence.
• Overseeing all social media channels.
• Improve engagement across Instagram, Facebook, Twitter & YouTube.
• Create social promotions and campaigns and track their success.
• Drive consistent, relevant traffic & leads from new social media presence.
• Set up, manage, and optimise new & existing campaigns.
• Oversee the uploading of content to social media platforms – ensuring consistent Brand TOV.
• Stay up to date with industry trends, culture, and competitor activity on social media.
• Analyse and report on effectiveness of campaign performance to optimise future results.
• Ensure the team are creating engaging & inspirational content for social media.
• Manage conversion rate for landing pages and the brands website.
• Measure and optimise ROI.
• Ensure the online marketing efforts have the highest possible ROI.
• Use Google Analytics to optimise campaigns.
• Other duties as required.

Skills Required

• MUST have a minimum of 3 years’ experience in a similar role for an Online Fashion Retailer.
• Have experience managing a small team.
• A social media or fashion related degree.
• Be a passionate about Fashion.
• Have strong CAD skills including Illustrator and Photoshop.
• Strong commercial awareness.
• Excellent communication and organisation skills.
• Ability to work under pressure and to strict deadlines.
• Manage multiple updates, projects and challenges to meet deadlines.
• Able to multi task and prioritize busy workload.