Social Media Manager

Live Digital - SaaS Recruitment Agency; Stoke-on-Trent; On-site; GBP 40,000; Full time

Job summary

A leading healthcare marketing firm in Stoke-on-Trent is seeking a talented Social Media Manager. The role focuses on driving engagement and content strategy across social platforms to promote innovative vein treatments. Ideal candidates will have 3-5 years of experience in managing organic social media for consumer brands, especially in health or wellness sectors, and possess strong copywriting skills. Competitive salary and a collaborative work environment are offered.

Qualifications

• 3–5 years’ experience in managing organic social media for a consumer brand.
• Proven track record on Instagram, TikTok, and Facebook.
• Strong copywriting and storytelling skills.

Responsibilities

• Elevate organic social content through strategic campaigns.
• Drive awareness of varicose vein treatments.
• Collaborate with a small team.

Skills

Organic social media management

Instagram growth

Content creation

Analytical insights

Strong copywriting

Job description

Overview

Salary: £40k

Working pattern: 3 days in the office

About the company

The company is the leading UK provider of specialist vein treatments, with multiple clinics nationwide. Their consultants use modern, minimally invasive procedures designed to avoid the need for general anaesthetic. Having carried out tens of thousands of treatments, they are also active in research, education, and wider healthcare discussions around vein health.

About the role

The company has recently introduced a refreshed brand proposition, updated its look, and launched an ambitious marketing strategy. It is now seeking a talented and creative Social Media Manager to join its small team at the Head Office in Stoke-on-Trent. This role offers a rare opportunity to elevate organic social content through a bold channel and content strategy, while driving awareness of life-changing varicose vein treatments.

Requirements

• 3–5 years’ experience managing organic social media for a consumer brand (ideally in health, beauty, wellness, or customer-focused sectors)
• Proven track record of driving growth and engagement on Instagram, TikTok, and Facebook
• Experience with influencer partnerships and end-to-end campaign planning (desirable)
• Strong copywriting and storytelling skills, able to simplify complex messages into engaging content
• Confident in analysing insights, spotting trends, and adapting strategies
• Highly organised, proactive, and able to work independently
• Comfortable in a fast-paced environment and within a small team
• Willing to travel to 40+ nationwide clinics (expenses covered)
• Clear and confident communicator
• Balanced creative and analytical mindset – skilled in idea generation and data interpretation
• Commercially aware with a genuine interest in helping people through clear communication
• Collaborative, supportive, and happy to step outside the role when needed
• Self-starter who thrives in a small, agile team and takes ownership of their work
• Positive, energetic, can-do attitude, and enjoyable to work with