Social Media and Brand Manager

JR United Kingdom; London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A dynamic skincare brand is seeking a Senior Marketing Manager to lead strategic marketing initiatives in London. The role requires at least 5 years of experience in digital marketing and successful lead generation. Candidates must have strong communication skills, a creative mindset, and the ability to thrive in a fast-paced environment. This position offers a chance to significantly enhance brand presence and drive growth.

Qualifications

• At least 5 years’ experience in a social media/content creator role.
• Strong understanding of digital marketing tools and platforms.
• Ability to thrive in a fast-paced, dynamic environment.

Responsibilities

• Develop and execute comprehensive marketing strategies.
• Collaborate with cross-functional teams.
• Manage and optimise digital marketing campaigns.
• Analyse market trends and competitor activities.
• Oversee the creation of compelling content.
• Monitor and report on key performance indicators.

Skills

Digital marketing tools knowledge

Lead generation

Exceptional communication

Creative mindset

Tools

CRM systems

Analytics tools

Job description

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Join a dynamic and innovative skincare brand as a Senior Marketing Manager, where you’ll lead strategic marketing initiatives to drive growth and enhance brand presence.

The Role

Key Responsibilities:

• Develop and execute comprehensive marketing strategies to generate leads and increase customer acquisition.
• Collaborate with cross-functional teams to align marketing efforts with product development and sales objectives.
• Manage and optimise digital marketing campaigns across various channels, including email, social media, and paid advertising.
• Analyse market trends and competitor activities to identify opportunities for differentiation and growth.
• Oversee the creation of compelling content that resonates with target audiences and supports brand messaging.
• Monitor and report on key performance indicators to assess the effectiveness of marketing initiatives.

What we're looking for:

• At least 5 years’ experience in a social media/content creator role, with a track record of successful lead generation and brand building.
• Strong understanding of digital marketing tools and platforms, including CRM systems and analytics tools.
• Exceptional communication and interpersonal skills, with the ability to collaborate effectively across teams.
• Creative mindset with a data-driven approach to decision-making.
• Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.