SEO Manager | On-page Optimisation (L2)

Coaley Peak Ltd; Cheltenham; Hybrid; GBP 35,000 - 50,000; Full time

Job summary

A digital analytics consultancy is seeking an SEO Manager to oversee on-page optimisation strategies. Candidates should have hands-on experience in SEO, particularly in content optimisation and technical SEO. This role involves comprehensive keyword research, managing client relationships, and executing SEO strategies. The position offers hybrid working options from Cheltenham or London.

Benefits

28 days paid leave including bank holidays

Training for ISO compliance

Company-provided equipment

Qualifications

• Hands-on experience with SEO focused on execution rather than strategy.
• Strong understanding of content SEO and some technical SEO knowledge.
• Ability to work in a confidential IT environment.

Responsibilities

• Conduct keyword research to inform SEO strategies.
• Execute on-page SEO strategies with a focus on content optimisation.
• Implement basic to intermediate technical SEO improvements.

Skills

SEO project management

Content SEO

Technical SEO

Excellent writing skills

Job description

About the job

Location: UK only (remote), hybrid and office-based options available in Cheltenham and the City of London.

Probation: Three-month period

Role Progression: This role offers progression to 'SEO Manager | On-page Optimisation (L3)'.

Training: Intensive training for the first three months, and ongoing scheduled and on-the-job training thereafter. Additional training such as ISO 9001 and 27001 compliance will be provided.

IT setup: Company-provisioned Mac laptop and mobile phone. If homeworking, certain IT and home office supplies may be provisioned.

Leave: 28 days paid leave including bank holidays.

Timezone: Primary timezone is GMT (UK), however occasional calls outside regular work hours may be required to accommodate global clients.

Security Level: BPSS and BS7858:2019, with possible requirement for higher clearance

Application Closing Date: 15th August 2025

About Coaley Peak

Coaley Peak, a Cheltenham-based digital analytics and marketing consultancy is seeking a diligent and proactive individual with a keen interest in SEO management and on-page optimisation. This hands-on role is perfect for someone who thrives in delivering high-quality outputs, who writes extremely well, is punctual and organised, eager to learn, grows quickly in new environments and can successfully manage and execute on-page SEO strategies for our clients. This role is not suitable for applicants interested in account management.

Key Responsibilities

• Conducting comprehensive keyword research to inform SEO strategies
• Gaining an understanding of our clients businesses, so as to effectively optimise their websites and content
• Executing on-page SEO strategies, with a primary focus on content optimisation
• Implementing basic to intermediate technical SEO, with the ambition to develop advanced skills
• Coordinating and managing client relationships and expectations
• Working with and managing copywriters to scale strategy implementation where required
• Training other team members as required by the business
• Learning and adapting to GA4, industry news and updates, processes and software as part of ongoing professional development

About You

• Previous experience in managing SEO projects is essential
• Hands-on experience with SEO, with a focus on implementation over strategy, not account management.
• A strong understanding of content SEO and good working knowledge of technical SEO
• Ambition to develop skills in technical SEO, CRO and analytics (specifically, GA4)
• Comfortable working in a confidential and secure IT setup work environment
• Excellent writing skills
• Punctual and organised

Soft Skills

• You are a quick learner and eager to expand your knowledge in SEO and digital marketing
• You display highly proactive behaviour, always seeking new opportunities to improve and streamline processes
• You have excellent time management skills, with the ability to prioritise tasks effectively
• You proactively consider and propose solutions for clients that may be outside of the scope of the original project specification
• You are a strong communicator, both verbally and digitally, yet comfortable with a role that comprises 80% deliverable execution and 20% communication
• Willingness to travel up to 20% of the time for client meetings and team events

An Ideal Fit For This Role

• You have hands-on experience in creating and optimising your own websites or you have proven in-house or agency experience in SEO and digital marketing
• Your work generates positive recommendations from your past and our current clients
• You can admit to and learn from your mistakes, continuous improvement of processes and deliverables is in our DNA
• You’re a self-starter, yet not afraid to work as a part of a small working group (team) as required to get larger or multi-discipline work completed
• You can be relied upon to complete deliverables, communicate progress and impress clients with minimal supervision
• You ask for help where needed
• Your level of attention to detail is extremely high

A Bad Fit For This Role

• Individuals without a strong hands-on background in content SEO
• Individuals who have demonstrated lack of collaboration in team environments
• Professionals who have struggled to consistently earn client satisfaction and recommendations
• Those who are not proactive in finding solutions to problems
• Persons who require a high level of oversight for deliverables
• A person who cannot own up to and proactively learn from their mistakes

Success Metrics

• A client quality questionnaire response score of above 8.5/10 each month.
• Internal performance score of above 8.5/10 each month.
• Generating at least one client referral or three client referral leads every four months.

How to apply

To apply, please submit your CV and cover letter explaining why you are a good fit for this position to [e-mail] with the subject ‘Application {Your Name} - REF: J88271 | On-page Optimisation | SEO Manager (L2)’. Shortlisted candidates will be contacted for an interview.