SEO Expert

BPO Wizard; Tipton; On-site; GBP 30,000 - 50,000; Full time

Job summary

A digital marketing firm in the United Kingdom is seeking an experienced SEO Expert to develop and implement effective SEO strategies. The role involves optimizing website content, conducting keyword research, and analyzing performance metrics to improve organic search rankings. The ideal candidate has a Bachelor’s degree in Marketing and proven experience in SEO, along with proficiency in key SEO tools. Join a dynamic team and help drive targeted traffic to our platforms.

Qualifications

• Proven experience in SEO roles with understanding of search engine algorithms.
• Strong analytical skills to interpret data and provide insights.
• Excellent communication skills for cross-team collaboration.

Responsibilities

• Develop and execute SEO strategies to increase traffic and rankings.
• Conduct keyword research and optimize website content.
• Implement technical SEO recommendations with development teams.
• Monitor website performance metrics using industry tools.

Skills

SEO strategies

Keyword research

Performance analysis

Content optimization

Technical SEO

Problem-solving

Cross-functional teamwork

Education

Bachelor's degree in Marketing or related field

Tools

SEMrush

Moz

Ahrefs

Google Analytics

Job description

Position Overview:

As an SEO Expert, you will be responsible for developing and implementing effective SEO strategies to improve our website's organic search rankings and drive targeted traffic. You will work closely with cross-functional teams to optimize website content, conduct keyword research, and analyze performance metrics to continuously improve our SEO efforts.

Key Responsibilities:

• Develop and execute comprehensive SEO strategies to increase website traffic, improve search engine rankings, and drive conversions.
• Conduct keyword research and analysis to identify target keywords and optimize website content accordingly.
• Stay updated on industry trends and algorithm changes to ensure our SEO tactics remain effective and compliant with best practices.
• Optimize website content, including meta tags, headers, and URLs, to improve search engine visibility and user experience.
• Implement on-page optimization techniques, such as internal linking and site structure improvements, to enhance website performance.
• Execute off-page optimization strategies, including link building and outreach, to increase domain authority and build backlinks from high-quality websites.
• Conduct technical SEO audits to identify and resolve issues that may impact website performance, such as crawlability, indexing, and site speed.
• Collaborate with web development teams to implement technical SEO recommendations and ensure website health and accessibility.
• Monitor and analyze website performance metrics, such as organic traffic, keyword rankings, and conversion rates, using tools like Google Analytics and Google Search Console.
• Prepare regular SEO performance reports and present key findings and recommendations to stakeholders to track progress and identify areas for improvement.
• Stay informed about the latest SEO trends, algorithm updates, and industry developments to continuously enhance our SEO strategy.
• Provide guidance and training to internal teams on SEO best practices and techniques to ensure alignment with company goals and objectives.

Qualifications:

• Bachelor's degree in Marketing, Communications, or related field.
• Proven experience in SEO roles, with a strong understanding of search engine algorithms and ranking factors.
• Proficiency in SEO tools and software, such as SEMrush, Moz, Ahrefs, and Google Analytics.
• Excellent analytical and problem-solving skills, with the ability to interpret data and draw actionable insights.
• Strong communication and collaboration skills, with the ability to work effectively in a cross-functional team environment