SEO Content Executive

UniHomes; Sheffield; On-site; GBP 25,000 - 30,000; Full time

Job summary

A UK-based innovative property tech company seeks an SEO Content Executive to lead initiatives improving organic search visibility. The role involves managing a Content Ambassador network, crafting SEO strategies, and enhancing conversion rates SEO. Applicants should have 2+ years in SEO/Content Marketing, proven content writing skills, and familiarity with tools like Google Search Console. Join a dynamic team focused on student engagement in Sheffield. Competitive salary and excellent workplace benefits are offered.

Benefits

Complimentary breakfast

Enhanced pension scheme

Employee of the month award

Qualifications

• At least 2 years’ experience in SEO/Content Marketing.
• Strong understanding of technical SEO principles.
• Excellent content writing and editing abilities.

Responsibilities

• Improve organic conversion rates by optimising websites.
• Manage the Content Ambassador programme with students.
• Deliver backlink strategy generating coverage from diverse audiences.

Skills

SEO best practices

Content writing

Google Search Console

Proficiency in SEMRush

Collaborative team player

Organisational skills

Tools

GA4

Looker Studio

Wordpress

Job description

Overview

Sheffield, South Yorkshire, United Kingdom

Salary: £25,000 - £30,000

Fancy being at the forefront of an SEO strategy which reaches over a half a million users across 60+ UK cities and towns each year? It’s an exciting time to join our SEO team. You’ll be involved with projects such as growing our Content Ambassador network of student writers across the UK, creating and applying innovative strategies for AI search, boosting UniHomes’ presence on leading student forums and news sites, and more. With more than 70,000 URLs to work with, the SEO opportunity and ability to make a real impact on the business through your role is huge. You’ll work closely with our SEO Manager, SEO Executive and the wider Marketing department to cost-effectively drive new student acquisition.

We’re a team of ambitious and curious marketing experts, driven to be leaders in our field for the business and the partners who advertise with us. As our SEO Content Executive, you’ll use your expertise to help grow our organic search visibility, traffic and enquiries through intelligent on-site optimisations and well-crafted content campaigns.

Responsibilities

• Improve organic conversion rates across Google, Bing and AI search by optimising websites in the UniHomes group in line with SEO best practices.
• Help manage and grow our national Content Ambassador programme, working with students across the UK to create insightful articles and guides based on real-life student experiences.
• Deliver our backlink strategy, building relationships with and generating coverage from a diverse pool of target audiences, including student sites, universities, letting agents, news outlets and industry bodies.
• Spotting SEO opportunities, carrying out competitor analysis to inform our strategies, and staying abreast of SEO industry/best practice developments.
• Support our SEO team with other Search Marketing tasks and wider Marketing team with insights and campaign delivery where required

Skills and experience

• At least 2 years’ experience in a similar role in SEO/Content Marketing
• Strong understanding of SEO best practices and principles, including basic technical SEO principles, and Digital PR/linkbuilding
• Excellent content writing and editing abilities.
• Experience creating high-quality written content and prospecting and outreaching campaigns to build high-quality, relevant backlinks
• Proficiency with Google Search Console, SEMRush, GA4, Looker Studio and in core SEO activities such as keyword research, content optimisation, SEO performance analysis.
• Proactive, ideas-oriented mindset and a collaborative team player who thrives in a dynamic and supportive work environment.
• Strong organisational and communication skills to effectively manage large-scale projects.
• Wordpress experience desirable (especially Elementor)

About us

UniHomes has been named the fastest-growing technology company in Yorkshire and the Northeast in the 2023 Deloitte UK Technology Fast 50. We are also incredibly proud to have been officially certified as a Great Place to Work (GPTW). Our industry-leading property search portal and utility management service enables our network of letting agent partners to offer hassle-free all-inclusive accommodation to our growing community of university students.

We are currently in over 60 university cities and towns across the UK and have ambitious plans for 2025. Founded by three Sheffield property entrepreneurs in 2015, we have a team of almost one hundred at our Sheffield City Centre office. With recent minority investment from LDC, we are scaling up our teams to conquer new horizons.

Values

• Lead the Way
• In it Together
• Customers Matter
• Keep it Simple
• Rise Above Challenges
• Make it Happen

What you get

With people and culture at the heart of our organisation, we continually enhance our employee offer and culture. We are proud to be a Great Place to Work (GPTW) and an accredited Living Wage employer — all our employees earn a fair living wage above the government minimum wage. In our New Era Square office in Sheffield, you’ll receive complimentary breakfast, hot & cold drinks, snacks, pool table, holidays, length of service days, voluntary day, enhanced pension scheme, pension salary sacrifice, healthcare scheme, Employee Assistance Programme, sick pay, enhanced maternity & paternity pay, career progression, personal and professional development, employee of the month award, refer a friend scheme, staff discounts, mental health and financial support, and company social events.

We are committed to fostering an inclusive and diverse workplace. We welcome candidates from all backgrounds, regardless of age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, or sexual orientation. Please let us know if you require any reasonable adjustments to make the recruitment process more accessible. Applicants must already have the permanent and unrestricted right to work in the UK. We do not offer visa sponsorship as we do not hold a sponsor licence.

We do not accept CV submissions from recruitment agencies. Direct applications from individual candidates are encouraged. Thank you for your understanding.