Senior Social Media Marketing Manager

ANNA Money; City Of London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A growing fintech company is looking for a Senior Social Media Marketing Manager to elevate its online presence. This role involves developing a data-driven SMM strategy, creating compelling content across various platforms, and managing social media operations. Ideal candidates will have over 3 years of experience, strong analytical skills, and a portfolio demonstrating successful campaigns. The position offers a hybrid work model and various employee perks.

Benefits

Hybrid work model

Perkbox

Cycle to Work scheme

Travel allowance up to £1,000/year

Continuous learning budget up to £1,000/year

Growth share options

Salary review

Well-being and fitness support

Qualifications

• Minimum 3 years of SMM experience, including leadership in strategy development.
• Strong proficiency with analytics tools.
• Excellent copywriting, storytelling, and visual content skills.

Responsibilities

• Develop and execute a data-driven SMM strategy across social media platforms.
• Create content plans considering seasonality and trends.
• Manage end-to-end social media operations and optimize content performance.

Skills

Social Media Strategy Development

Content Creation

Analytics Tools Proficiency

Copywriting

Storytelling

Tools

Meta Business Suite

TikTok Analytics

Google Analytics

Figma

Photoshop

CapCut

Premiere Pro

Job description

Senior Social Media Marketing Manager

Full-time, London/Hybrid/Remote

We’re looking for a strategic and proactive Senior SMM Manager to own and elevate ANNA’s presence across social media. You’ll take charge of developing our SMM strategy, crafting compelling content, and building trust — all while scaling brand awareness and engagement across key channels.

What You’ll Do

• Develop and execute a data-driven SMM strategy across platforms like Instagram, TikTok, LinkedIn, YouTube, and others.
• Create content plans that take into account seasonality, trends, and company goals.
• Create standout creative assets — graphic, text, and video — independently or in collaboration with internal teams and external agencies.
• Build trust in Anna.money through storytelling, expert content, and interactive formats.
• Boost brand visibility and shape our social identity.
• Manage end-to-end social media operations: posting, moderating, engaging with comments, and responding to community feedback.
• Optimize content performance to increase reach, engagement, and followers.
• Analyze results and deliver monthly reports with actionable insights to guide strategy.

Requirements

• Minimum 3 years of SMM experience, including leadership in strategy development.
• Strong proficiency with analytics tools (Meta Business Suite, TikTok Analytics, Google Analytics, etc.).
• Excellent copywriting, storytelling, and visual content skills.
• Hands-on experience with tools like Figma, Photoshop, CapCut, Premiere Pro, or similar.
• Deep understanding of digital trends, platform algorithms, and organic promotion techniques.
• Creative mindset, strategic thinking, and a knack for delivering results on time.
• A strong SMM portfolio, showcasing your work, content examples, and measurable results.

Nice to Have

• Experience collaborating with influencers and bloggers.
• Exposure to targeted advertising and paid social campaigns.
• Experience managing international social media projects.

What We Offer

• Hybrid work model — based in London or Remote.
• Great perks including Perkbox, Cycle to Work scheme.
• Travel allowance up to£1,000/year.
• Continuous learning budget up to£1,000/year.
• Growth share options (10x growth in recent years).
• An employee-driven salary review.
• Well-being, fitness, and mental health support programs.