Senior Qualitative Brand Strategist

JR United Kingdom; London; On-site; GBP 50,000 - 65,000; Full time

Job summary

A startup brand consultancy in Central London seeks a Senior Qualitative Brand Strategist to create consumer insights and develop brand strategies. The ideal candidate will manage projects and contribute creatively in a hands-on role, thriving in a dynamic startup culture. A competitive salary of £50-65,000 is offered, depending on experience.

Qualifications

• Experience in qualitative research for brand consultancy.
• Ability to create consumer insights in branding.
• Comfortable managing multiple projects.

Responsibilities

• Create consumer insights for branding.
• Develop brand strategies and positioning.
• Manage and deliver projects in a startup environment.

Skills

Creative thinking

Strong organizational skills

Commercial acumen

Problem-solving

Job description

Senior Qualitative Brand Strategist

Location: Central London

Salary: £50-65,000 depending on experience

Some of the industry’s most successful and brightest people in the brand consultancy and design space are moving on to grow a new venture.

This startup brand consultancy, with a stellar lineup, seeks a brand strategist whose insight skills come from qualitative research used in brand consultancy. The role involves working on a wide range of branding solutions for owners of large portfolios or venture capital firms, refreshing existing marques to reposition and relaunch them.

The responsibilities include creating consumer insights in branding, brand development, brand creation, innovation, and strategic communications to support decision-making. You will work across NPD, service innovation, portfolio and category strategy, and develop big brand ideas, brand stories, and positioning.

This is a hands-on role, involving winning, managing, leading, and delivering projects as part of a team, while growing both new and existing clients. You should be resourceful, creative, and commercially minded. The role requires strong organizational and communication skills, a natural problem solver with initiative, creative thinking, and commercial acumen. You should be comfortable juggling multiple projects and willing to roll up your sleeves, as this is a start-up environment.

This is a great opportunity to get in on the ground floor of a promising new venture.