Senior Product Manager

Fanalysis Limited; City Of London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A football media startup in London is seeking a talented Senior Product Manager to lead the development of an innovative app that merges fan sentiment with football data. The ideal candidate will have substantial product management experience along with a deep passion for football, ensuring user engagement through community-driven features. You will be instrumental in creating a product that resonates with football fans and offers meaningful interactions. This full-time role requires on-site collaboration at least three times a week.

Qualifications

• At least five years of product management experience.
• Experience with community-driven products and app development.
• Strong understanding of product analytics and user insight tools.

Responsibilities

• Lead app development and shape user experience.
• Collaborate with engineering and design teams.
• Define how fan input becomes structured data.

Skills

Product management experience

Experience with community-driven products

User engagement strategies

Strong understanding of UX

Data analytics

Communication and strategic thinking

Passion for football and fan culture

Tools

Mixpanel

Amplitude

Hotjar

FullStory

Figma

Miro

Jira

Notion

Job description

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A bit about us

We're building the go-to app for real football fans - a central home where trusted and passionate supporters can share their voices, insights, and emotions with clarity, cutting through punditry and the noise of fragmented social media.

Founded by Michael McIntyre and Gary Neville, we're already partnering with Sky Sports to amplify the perspectives of those who live and breathe the game, bringing authentic fan opinion to millions of viewers.

Having closed our seed round with personal backing from some of the world's most exceptional venture investors, we're now focused on building the team, app, and data platform that will power Fanalysis.

This is a thrilling opportunity to join our founding team and play a pivotal role in shaping the future of fan-powered football media.

The Role

We are looking for a Senior Product Manager to take the lead on our app and shape the experience that brings fan sentiment, football data, and community together. You will be responsible for the direction, delivery, and day to day evolution of the app, guiding everything from the roadmap to the finer details that influence how fans feel each time they open it.

This is a role centred on understanding what supporters want and turning that insight into features that feel natural, enjoyable, and full of personality. You will work closely with engineering, design and content to create an app that fans return to every day, while also producing insights powerful enough to shape the football conversation.

You will also help define how fan input becomes structured data within the app, shaping tools and interactions that are fun for supporters and meaningful for the business.

About You

• You have at least five years of product management experience, ideally with a background in community driven products and app development
• You have experience building spaces where passionate users feel empowered to contribute and connect, and potentially have been working with feeds and community moderation
• You're excited by early-stage environments and comfortable being hands-on and scrappy, whilst taking ownership without waiting to be told something is in your remit
• You are comfortable shaping ways of working as the product grows and you take ownership without waiting for structure to be handed to you
• You are confident working directly with data, using self service tools to pull your own queries, explore user behaviour, and turn insight into clear, fast decisions
• You have strong understanding of UX, data flows, and how to create experiences that keep users engaged
• You communicate clearly, think strategically, prioritise ruthlessly, and help teams align around shared goals
• You're fascinated by fan sentiment and how it can reshape traditional football media and analysis
• You are a passionate football fan who understands supporter culture and how fans think and behave

Specific skills:

• Strong understanding and hands on experience with product analytics and user insight tools such as Mixpanel, Amplitude, Hotjar, or FullStory
• Proficiency with Figma and Miro or FigJam for UX collaboration, wireframes, and journey mapping
• Experience managing backlogs and delivery using Jira, Linear, or Trello
• Comfortable documenting strategy, decisions, and specifications in Notion, Confluence, or Google Workspace
• Solid understanding of key product frameworks and product development processes
• Bonus: Experience with API-based products, gamification, or sentiment analysis/NLP in a user-generated content environment

This is a full time role based in London. Our office is in Soho and we believe in the benefits of working together, so we would ideally like you to join us in the office at least three days a week.