Senior Brand & Growth Marketing Manager

Inspire Resourcing Ltd; Chesterfield; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading recruitment partner in the UK is looking for a Group Marketing Manager to enhance brand engagement and drive marketing strategies. The role entails overseeing digital marketing initiatives, managing budgets, and leading a marketing team. Ideal candidates should have a proven background in B2C marketing and experience with digital tools like Google Analytics and Ads. This position offers strategic involvement in collaboration with sales and product teams to maximize market presence and effectiveness.

Qualifications

• Proven experience in marketing management with a focus on digital and B2C marketing.
• Exceptional skills in strategic planning and project management.
• Strong analytical skills for performance reporting and campaign insights.

Responsibilities

• Develop and execute marketing strategies for B2C and B2B.
• Lead digital marketing efforts leveraging the latest tools.
• Manage the marketing budget for maximum return on investment.
• Track performance of marketing campaigns and report insights.

Skills

Digital marketing expertise

Strategic planning

Project management

Analytical mindset

Interpersonal skills

Copywriting

eCommerce experience

Tools

Google Analytics 4

Google Ads

Meta Business Suite

Job description

A leading recruitment partner in the UK is looking for a Group Marketing Manager to enhance brand engagement and drive marketing strategies. The role entails overseeing digital marketing initiatives, managing budgets, and leading a marketing team. Ideal candidates should have a proven background in B2C marketing and experience with digital tools like Google Analytics and Ads. This position offers strategic involvement in collaboration with sales and product teams to maximize market presence and effectiveness.