Senior ABM Marketing Lead – UK, Ireland & ME

Achilles Group Limited; Abingdon; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading marketing firm in the United Kingdom seeks a Marketing Manager with expertise in account-based marketing. The role focuses on utilizing HubSpot for data-driven strategies to enhance customer engagement and revenue. Candidates should have over three years of B2B marketing experience, strong skills in demand generation, and proficiency in HubSpot, analytics, and stakeholder management. The firm emphasizes innovation through AI in marketing practices.

Qualifications

• Proven track record in ABM and demand generation that created pipeline.
• 3+ years in B2B marketing, with international experience.
• Hands-on ownership of HubSpot Marketing Hub at advanced level.

Responsibilities

• Lead multi-touch account-based marketing efforts.
• Manage HubSpot for lead management and reporting.
• Develop content strategy to enhance brand positioning.

Skills

HubSpot Marketing Hub proficiency

ABM practitioner

Demand generation

Analytics skills

AI-enabled marketing

Excellent copywriting

Stakeholder management

B2B sales cycle knowledge

Education

Marketing or Business-related degree or equivalent CIM

Tools

GA4

Tag Manager

WordPress

Canva

Adobe Creative Cloud

Job description

A leading marketing firm in the United Kingdom seeks a Marketing Manager with expertise in account-based marketing. The role focuses on utilizing HubSpot for data-driven strategies to enhance customer engagement and revenue. Candidates should have over three years of B2B marketing experience, strong skills in demand generation, and proficiency in HubSpot, analytics, and stakeholder management. The firm emphasizes innovation through AI in marketing practices.