Sales Planning and Reporting Lead

C4S Search Ltd; Bracknell; Hybrid; GBP 42,000 - 50,000; Full time

Job summary

A leading recruitment firm is seeking a Sales Planning and Reporting Lead in Bracknell to support commercial decisions through analysis and reporting. The ideal candidate will have expertise in sales planning, strong analytical skills, and proficiency in Excel and Power BI. This hybrid role requires excellent communication abilities and offers a competitive salary. A passion for motorcycles is desirable but not required.

Qualifications

• Experience in sales planning, business analysis or commercial operations with strong knowledge of European sales structures.
• Skilled in data quality and forecasting.
• Strong communicator with the ability to influence diverse stakeholders.
• Fluent in English, additional languages are a plus.

Responsibilities

• Consolidate monthly sales and market data, ensuring accuracy in KPIs and reporting standards.
• Lead market forecasting and budget inputs, analysing trends and competitor activity.
• Enhance reporting and forecasting tools for better data quality and automation.
• Act as key contact for all reporting queries and provide training to strengthen reporting capabilities.

Skills

Sales planning

Business analysis

Cross-country reporting

Data governance

Advanced analytics

Communication

Tools

Excel

Power BI

ERP/CRM systems

Job description

JOB TITLE: Sales Planning and Reporting Lead

LOCATION: Bracknell

SALARY: £50,000

WAY OF WORKING: Hybrid

THE BUSINESS:

Our client designs and manufactures high-performance motorcycles known for reliability, innovation, and engineering excellence. With a long heritage in racing and road mobility, they continue to shape the industry through advanced technology and rider-focused design.

THE SALES PLANNING AND REPORTING LEAD OPPORTUNITY:

Reporting into the senior sales leadership team, this role plays a vital part in supporting commercial decisions and driving performance through clear analysis, reliable forecasting, and streamlined reporting. It ensures market data is accurate, consistent, and strategically aligned to guide decision‑making across the wider European network.

RESPONSIBILITIES:

Sales Reporting & Analysis

• Consolidate monthly sales and market data, maintaining consistent KPIs and reporting standards.
• Provide clear, data‑driven insights to senior leaders to support performance reviews, pricing, and commercial decisions.

Market Forecasting & Planning

• Lead market forecasting and budget inputs, analysing trends, competitor activity, and product performance.
• Combine branch submissions into a coherent regional outlook for strategic planning.

Process Improvement & Tool Development

• Enhance reporting and forecasting tools, driving better data quality, automation and usability.
• Implement best‑practice processes across branches to improve consistency and efficiency.

Leadership & Collaboration

• Act as the key contact for all reporting, data quality and forecasting queries across the European network.
• Provide training and guidance to branches to strengthen reporting capability and performance analysis.

THE IDEAL CANDIDATE WILL HAVE:

• Experience in sales planning, business analysis or commercial operations, with strong knowledge of European sales structures.
• Skilled in cross‑country reporting, data governance and advanced analytics using Excel, Power BI and ERP/CRM systems.
• Strong communicator with the ability to influence diverse stakeholders and drive process improvements.
• Fluent in English, with additional European languages as an advantage.
• Desirable: interest in motorcycles

If you are interested in the role, please send an application detailing proof of the above or contact Amy Burton in our office.

C4S Search connect talent with leading organisations and we are always keen to hear from those who work in the tech industry.