Sales Lead

Armstrong Lloyd; Greater London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading human potential analytics firm is seeking a B2B Sales Manager to drive client acquisition in the UK, Europe, and MENA regions. You will engage with senior HR decision-makers, navigate the complete sales process, and build strategic partnerships. The ideal candidate has 5-7 years of B2B sales experience, preferably in HR technology or SaaS, and strong consultative skills. Enjoy hybrid work flexibility and competitive compensation including performance-based commission.

Benefits

Competitive compensation

Performance-based commission

Annual bonus

Hybrid work flexibility

Qualifications

• 5-7 years of successful B2B sales experience, ideally within HR technology or SaaS.
• Track record of closing enterprise-level agreements with senior decision-makers.
• Strong consultative approach with excellent presentation and communication capabilities.
• Proficiency with CRM platforms to maintain pipeline visibility.
• Experience across UK, European, or MENA markets is advantageous.

Responsibilities

• Drive new business development by securing enterprise clients across key markets.
• Navigate the sales process from prospecting to contract signing.
• Engage with senior stakeholders to position behavioural assessment solutions.
• Cultivate client partnerships for sustained satisfaction and account expansion.
• Represent the organisation at technology conferences and conduct market analysis.

Skills

B2B sales experience

Consultative approach

Presentation skills

Communication skills

CRM proficiency (HubSpot/Salesforce)

Tools

HubSpot

Salesforce

Job description

B2B Sales Manager

Our client is an innovative human potential analytics company operating across the UK, Europe, and MENA regions. They deliver science-backed behavioural diagnostics and workforce intelligence solutions that help organisations identify, develop, and maximise talent. As they rollout their product, they're seeking an experienced enterprise sales professional to drive client acquisition and build strategic relationships with senior HR decision-makers across these key markets.

Location

London based with hybrid flexibility

Role Responsibilities

Drive new business development by identifying and securing enterprise clients across UK, European, and MENA territories, focusing on organisations seeking advanced talent assessment and workforce analytics capabilities

Navigate the complete sales process from initial prospecting through to contract signature, including needs discovery, solution demonstrations, commercial proposals, and negotiation with senior stakeholders

Engage directly with HR Directors, Talent Acquisition leaders, and Learning & Development Heads to position behavioural assessment and psychometric solutions that address their strategic talent challenges

Cultivate enduring client partnerships that deliver sustained satisfaction and identify opportunities for account expansion, working alongside Customer Success colleagues during implementation phases

Represent the organisation at HR technology conferences and industry gatherings, while conducting competitive intelligence and market analysis to inform commercial strategy

Ideal Qualifications

5-7 years of successful B2B sales experience, ideally within HR technology, SaaS platforms, talent assessment tools, or learning and development solutions

Demonstrable track record of closing significant enterprise-level agreements with senior HR, Talent, L&D, or C-suite executives as primary decision-makers

Strong consultative approach with excellent presentation and communication capabilities, able to articulate complex behavioural science concepts in accessible business language

Proficiency using CRM platforms such as HubSpot or Salesforce to maintain accurate pipeline visibility and forecasting

Experience operating across UK, European, or MENA markets (fluency in Arabic or European languages advantageous but not essential)

Why Join?

Be part of an organisation at the forefront of human potential analytics, working with cutting-edge behavioural science and digital psychometrics to transform how companies develop their people

Operate across diverse, international markets with significant growth potential, giving you exposure to varied business cultures and enterprise environments

Enjoy hybrid or remote working flexibility with autonomy over your approach and schedule, balanced with opportunities for regional travel and face-to-face client engagement

Benefit from competitive compensation including performance-based commission structure and annual bonus tied directly to your sales achievements