Sales Engineer

SER Limited; Remote; GBP 50,000; Full time

Job summary

A growing packaging machinery OEM seeks a Sales Engineer to manage the sales lifecycle for flexible packaging equipment. The position is remote, focusing on the food industry, where the ideal candidate will develop new business and manage key accounts. Responsibilities include proposing solutions, engaging with stakeholders, and overseeing large-scale projects. The role offers a basic salary of £50,000 with commissions, providing clear earning potential and autonomy. Join a dynamic team and contribute significantly to the company's growth.

Benefits

Company vehicle

Laptop and mobile phone

25 days holiday + bank holidays

Death in service benefit

Qualifications

• Proven experience selling capital equipment directly into the food industry.
• Strong engineering or technical background (mechanical, electrical, or packaging-related).
• Demonstrated experience managing large capital equipment projects.
• In-depth understanding of flexible packaging materials and their compatibility with machinery.

Responsibilities

• Identify, develop, and convert new business opportunities within the food industry.
• Manage and grow existing customer accounts.
• Sell complex capital equipment using a solution-based, consultative sales approach.
• Engage directly with decision-makers and senior stakeholders at customer sites.
• Prepare technical proposals, quotations, and presentations.

Skills

Solution-oriented and consultative sales mindset

Strong communication and stakeholder management skills

Commercially driven with the ability to work autonomously

Technically curious with a hands-on approach to problem-solving

Organised and resilient

Job description

Job Title: Sales Engineer - Flexible Packaging Machinery
Location: Remote (South of England)
Salary: £50,000 basic + commission (OTE £70,000-£80,000)

Company Overview

Our client is a growing packaging machinery OEM specialising in the design and supply of capital equipment to the food, beverage, pharmaceutical, and home care sectors. The business employs approximately 40 staff and operates as part of a wider subsidiary group of four companies. The company is experiencing strong growth and is creating this role as a new position to support expansion within its flexible packaging machinery portfolio.

Role Overview

This is a technically focused, solution-led Sales Engineer role responsible for selling flexible packaging capital equipment, including pouch, sachet filling, and vertical form-fill-seal (VFFS) bagging machinery. The successful candidate will manage the full sales lifecycle—from new business development through to account management, working closely with customers to deliver tailored engineering solutions. Equipment values typically range from £100k-£150k, with sales cycles of up to four months. This is a remote-based role, covering the northern region, with full autonomy to manage pipeline, customers, and projects.

Key Responsibilities

• Identify, develop, and convert new business opportunities within the food industry.
• Manage and grow existing customer accounts.
• Sell complex capital equipment using a solution-based, consultative sales approach.
• Engage directly with decision‑makers and senior stakeholders at customer sites.
• Understand customer products, materials, and packaging requirements to recommend appropriate machinery.
• Manage large‑scale capital equipment projects from initial enquiry through to order and handover.
• Work closely with internal engineering, applications, and project teams.
• Prepare technical proposals, quotations, and presentations.
• Accurately forecast sales activity and manage a long‑cycle sales pipeline.

Technical & Commercial Requirements

• Proven experience selling capital equipment directly into the food industry.
• Strong engineering or technical background (mechanical, electrical, or packaging‑related).
• Demonstrated experience managing large capital equipment projects.
• In‑depth understanding of flexible packaging materials and their compatibility with machinery and end products.
• Ability to translate technical concepts into commercial value for customers.
• Comfortable managing long sales cycles and complex buying processes.

Key Skills & Attributes

• Solution‑oriented and consultative sales mindset.
• Strong communication and stakeholder management skills.
• Commercially driven with the ability to work autonomously.
• Technically curious with a hands‑on approach to problem‑solving.
• Organised, resilient, and comfortable working in a growth‑focused environment.

Package & Benefits

• Basic salary: £50,000.
• Commission: 1% of sales value.
• OTE: £70,000‑£80,000 per annum.
• Company vehicle.
• Laptop and mobile phone.
• 25 days holiday + bank holidays.
• Death in service benefit.

Why Join?

• Newly created role with the opportunity to make a real impact.
• Join a growing OEM with strong backing and group support.
• High‑quality, technically advanced machinery portfolio.
• Clear earning potential and autonomy in the role.
• If this role is of interest please call Dan Walton on (phone number removed).