Role Summary
The Sales Enablement Manager is responsible for equipping the sales team with the knowledge, resources, and skills required to excel in every stage of the customer lifecycle. This includes managing onboarding, developing training programs, refining sales processes, maintaining sales collateral, and partnering closely with Sales, Marketing, Customer Success, and Product.
This is a highly cross‑functional role ideal for someone who understands SaaS sales, enjoys building scalable enablement frameworks, and thrives in a dynamic, high‑growth environment.
Key Responsibilities
Sales Training & Onboarding
- Design and deliver a structured onboarding program for new sales hires (AEs, SDRs, AMs).
- Develop ongoing training sessions, including product updates, competitive positioning, discovery best practices, and sales methodology reinforcement.
- Partner with Product and Marketing on quarterly enablement updates.
Content & Collateral Management
- Create, curate, and maintain high‑quality sales content including playbooks, call frameworks, pitch decks, competitive battlecards, case studies, and objection‑handling guides.
- Ensure sales content is accessible, up‑to‑date, and aligned with product and messaging strategy.
- Work closely with Marketing to ensure consistency across the revenue team.
Sales Process & Tool Optimisation
- Help implement and optimise sales processes that drive efficiency and consistency across the sales motion.
- Collaborate with RevOps on CRM usage, forecasting discipline, pipeline hygiene, and process adoption.
- Act as a key partner in evaluating and improving sales tools such as LMS platforms, call recording tools, and content management systems.
Process Improvement
- Identify skill gaps and performance challenges across the sales org; design interventions to address them.
- Drive adoption of best practices for discovery, qualification, demos, stakeholder management, and negotiation.
- Track enablement program impact using clear KPIs (e.g., time‑to‑first‑deal, conversion rates, quota attainment).
Cross‑Functional Collaboration
- Partner with Product teams to translate product enhancements into clear sales messaging.
- Work with Marketing to ensure alignment on campaigns, personas, and ICP positioning.
- Collaborate with Customer Success to support expansion playbooks and cross‑sell/upsell strategy.
Required Skills & Experience
- 3–5+ years in Sales Enablement, SaaS Sales, Sales Operations, or related roles.
- Strong understanding of B2B SaaS sales motions, preferably within legal tech, document management, or enterprise workflow platforms.
- Experience building and delivering training programs in a high‑growth environment.
- Excellent communication and storytelling skills—able to simplify complex information.
- Proficiency with CRM platforms (Salesforce preferred) and sales enablement tools (Seismic, Cognism, Gong, etc.).
- Ability to influence without authority and work across multiple stakeholders.
- Highly organised, process‑driven, and data‑oriented.
Preferred Qualifications
- Familiarity with legal industry workflows or professional services environments.
- Experience implementing or reinforcing sales methodologies (MEDDICC, Challenger, SPIN).
- Previous experience supporting distributed and international sales teams.
What the roleOffers
- Competitive salary + bonus.
- Comprehensive benefits package.
- Hybrid working office environment ideally for someone based in Berkshire or surrounding areas.
- Opportunities for professional development and growth.
- A mission‑driven culture focused on innovation, security, and customer success.