Retail CRM Associate

Antal International Network; London; Hybrid; Confidential; Part time

Job summary

A leading recruitment firm in London is seeking a CRM Associate to assist in delivering campaigns for fashion retail. The role includes day-to-day campaign management and supporting CRM system migrations. Ideal candidates will have prior experience in CRM and digital marketing, strong organizational skills, and a passion for retail. This position offers a temporary contract until December 2025 with a hybrid working model.

Benefits

Full training and induction

Hybrid work model

Qualifications

• 1-2 full strategic cycles in CRM/Digital Marketing field, specifically in Fashion Retail.
• Ability to work independently and collaboratively under pressure.
• Passion for retail, digital marketing, and customer engagement.

Responsibilities

• Support planning, briefing, and sending email and SMS campaigns.
• Create campaign briefs aligned with brand standards.
• Analyze campaign performance to support data-driven decisions.

Skills

CRM/Digital Marketing experience

Retail experience

Campaign management

Analytical skills

Strong communication skills

Organizational skills

Creative eye for customer communications

Proficiency in Excel and PowerPoint

Education

Degree educated or equivalent

Tools

Salesforce

ZAM

Job description

Retail CRM Associate

Minimum of 1-2 full strategic cycles within the CRM/Digital Marketing field, specifically in Fashion Retail – this is a must.

Department: Marketing
Location: London, United Kingdom
Contract: Temporary until end of December 2025
Hours: 40 hours per week, 9:00 a.m. – 6:00 p.m.
Hybrid: 2 days in office, 3 days from home
Salary: Up to £39,000 per year (£18.75 per hour)

Position Overview The CRM Associate supports the CRM Manager and Senior CRM Associate in delivering high-quality campaigns across email and SMS channels for the full-price online business

This role covers day-to-day campaign management, including briefing, proofing, activation, and audience management, as well as assisting with ongoing CRM system migration projects.
The role is designed for an associate-level professional who can quickly pick up processes, understand the pressures of retail, and contribute to cross-channel communications efficiently.

Key Responsibilities

• Support the CRM team with planning, briefing, proofing, and sending email and SMS campaigns.
• Create campaign briefs aligned with brand standards and target audiences.
• Work closely with external agencies to ensure timely and accurate campaign delivery.
• Collaborate with internal teams to ensure campaigns align with content, promotions, and brand moments.
• Analyse campaign performance to support data-driven decision-making and optimisations.
• Assist with CRM migration (Salesforce to ZAM) and platform updates.
• Support training and guidance for CRM Interns and new team members.
• Take ownership of cross-channel communications and ensure seamless customer experience.

Experience, Skills & Knowledge

• Minimum of 1-2 full strategic cycles within the CRM/Digital Marketing field, specifically in Fashion Retail – this is a must.
• Retail experience is essential, ideally in a fast-paced or large-scale business.
• Experience with CRM campaigns (emails/SMS) and working with audience data.
• Strong proofing skills with a creative eye for customer communications.
• Ability to work independently and collaboratively under pressure.
• Familiarity with CRM platforms.
• Strong organisational skills and attention to detail.
• Excellent verbal and written communication skills.
• Degree educated or equivalent.
• Passion for retail, digital marketing, and customer engagement.
• Advanced Excel and PowerPoint skills.

Additional Information

• Reports into the CRM Manager via the Senior CRM Associate.
• Full training, induction, and platform support provided.
• Hybrid working: 2 days in office, 3 days from home.
• Temporary contract until end of December 2025, with potential to extend.