Overview
The UK theatrical publicity team is responsible for planning, developing, and implementing publicity campaigns for Sony Pictures’ UK film releases. The department covers all areas of UK publicity activity, including media screenings, events, talent tours, festivals, premieres, and awards campaigns. The team secures and maximises editorial coverage across the UK media landscape, working with TV, radio, digital, social and print media. The Publicity Coordinator sits as an integral member of the theatrical publicity team, collaborating closely with a broad spectrum of UK media, studio and industry contacts. The role reports to the Executive Director of UK Publicity and provides general support to the publicity department, working across all forthcoming titles to ensure the efficient running of the press office, publicity tours, special events and the department’s internal systems.
Media Screenings
- Liaise with the Film Distributor’s Association to book official FDA screening dates for forthcoming film releases.
- Manage the invitation and RSVP process for media screenings.
- Manage internal allocations at large‑scale media screening events.
- Book screenings at internal and external preview theatres.
- Book security for internal/external screenings.
- Liaise with the Sony technical department to ensure film delivery for every screening.
- Work with Sony Front of House team to provide timely guest list information and updates.
- Order or collect catering for select screenings or the week of release screenings.
- Attend media screenings and manage journalist check‑ins.
- Collate media reactions from press screenings and compile screening coverage reports.
- Update and circulate a weekly list of screenings to the publicity team (and awards screenings in awards season).
Publicity Materials
- Manage materials on the Sony Asset Hub, pushing new materials live on the UK site when they become approved or available.
- Assist with media requests for materials.
- Collaborate closely with design agencies to produce materials (e.g., screening invitations, tickets, etc.).
Budgets
- Raise purchase orders, allocate costs to titles and recharge as necessary.
- Track and update the publicity budgets for individual films.
- Provide internal weekly budget updates.
- Forecast publicity budgets for talent tours.
- Add new suppliers or update supplier information in the payment system via Graphite Connect.
- Work with the UK Finance team to resolve any payment or budget queries.
Talent & Film‑Maker Tours
- Liaise with the Sony Pictures home office in LA to coordinate all logistics for UK talent tours.
- Manage hotel bookings for visiting talent, their management, security and guests.
- Keep detailed reports listing all requests for visiting tour parties or talent.
- Book and manage local hair and make‑up artists (individuals or agencies).
- Liaise with the car company and book or coordinate all transport requirements for the duration of London tours and premieres.
- Assemble and distribute welcome packs (including all relevant tour documents).
- Manage luggage lists and distribution on tours, liaising with the LA office and the previous or next territory on the tour.
- Manage restaurant or general entertainment bookings for visiting talent parties.
- Occasional filmmaker or executive handling.
- Create and monitor tour budgets.
UK/US Press Junkets
- Work with the UK travel office to book flights, transport and accommodation for journalists travelling abroad.
- Liaise with hotels to book rooms for interviews and/or events and any catering requirements.
- Manage the press office at London press junkets, checking journalists in and ensuring the media are available or on site as scheduled.
General
- Provide administrative support to the press office.
- Assist with general press office enquiries or requests for screenings, publicity materials, etc.
- Monitor and respond to the Sony Press Office email address or inbox.
- Manage the media monitoring agency and negotiate and track title spends.
- Assist with slide creation for publicity presentations.
Qualifications
- Typically 2-3 years of public relations‑related experience. Experience in film or entertainment is preferable.
- Forward‑thinking, helpful and enthusiastic individual.
- Highly organised with excellent attention to detail.
- Numerate, systems literate.
- Self‑motivated, proactive, resourceful and creative.
- Ability to multitask.
- Approachable, eloquent, outgoing, with good interpersonal communication.
- Ability to remain calm and clear‑thinking in pressured situations.
- Flexible and prepared to work beyond standard office hours when needed.
- Excellent team player.
Benefits
- Competitive salary, with annual bonus eligibility.
- A choice of comprehensive health plan options that fit your lifestyle, including private medical insurance.
- Rest and recharge during a week off in the winter holidays, in addition to the 25 days of paid annual leave.
- Participate in extensive learning and development opportunities at all levels, including curated instructor‑led classes and high‑impact online resources.
- Build your community by joining our Employee Business Resource Groups or Sony Pictures Action, our racial equity and inclusion strategy.
- Access to an employee online store filled with a variety of discounted Sony products.
- Watch the newest movies and TV shows at our exclusive employee screenings at work.
- Entitlement to apply for an interest‑free season ticket loan.
- Automatic enrolment in the Company’s Pension Plan.
- Free counselling and advisory service.
- You will be automatically enrolled in the Company’s Life Insurance and Group Income Protection Plans, subject to any applicable service requirements.
- The opportunity to attend various social events in our state‑of‑the‑art offices in Paddington.
In addition to the above, we have a range of other optional discounted benefits that are reviewed regularly (e.g., gym memberships, travel insurance, activity passes, car leasing, experience days and many more!)
Equal Opportunity Statement
Sony Pictures Entertainment is committed to equal opportunity in all its employment practices, policies and procedures. No worker or potential worker will therefore receive less favourable treatment due to their race, age, creed, sexual orientation, colour, nationality, ethnic origin, disability, religion, gender, marital status or Trade Union membership (if applicable).