Product Marketing Manager, B2B SaaS Growth

Epassi; Haywards Heath; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading employee benefit solutions provider is seeking a Product Marketing Manager to define and deliver clear product messaging across B2B and B2C audiences. You will drive pipeline generation and product adoption through effective content and campaigns, leading a content team and ensuring alignment with business objectives. The ideal candidate will have 3-5 years of experience in product marketing, a degree in Marketing, and solid knowledge of B2B SaaS buyer journeys.

Qualifications

• 3-5 years' experience in product marketing or B2B SaaS marketing.
• Proven experience owning or contributing to website and product pages.
• Fluent in English (written and spoken).

Responsibilities

• Define and execute product positioning, messaging and go-to-market plans.
• Lead product launches, enhancements and new offering campaigns.
• Support sales, customer success and partnerships with enablement materials.

Skills

Product marketing experience

B2B SaaS marketing

People management

Website management

Content creation

Strategic mindset

Excellent communication

Education

Degree in Marketing or related field

Tools

HubSpot

WordPress

Canva

Asana

Google Analytics

Job description

A leading employee benefit solutions provider is seeking a Product Marketing Manager to define and deliver clear product messaging across B2B and B2C audiences. You will drive pipeline generation and product adoption through effective content and campaigns, leading a content team and ensuring alignment with business objectives. The ideal candidate will have 3-5 years of experience in product marketing, a degree in Marketing, and solid knowledge of B2B SaaS buyer journeys.