Product Marketing Associate EMEA & APAC

Ares Management; City Of London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A financial services firm in London seeks a Product Marketing Associate to support the development of marketing collateral and campaigns. The ideal candidate will possess strong project management skills, investment knowledge, and 2+ years of relevant experience. This role involves collaborating with various teams to create high-quality marketing materials and ensure compliance with regulations.

Qualifications

• 2+ years of relevant experience in product marketing or similar function.
• Familiarity with marketing concepts, practices, and procedures.
• Experience working with compliance and regulatory guidelines.

Responsibilities

• Lead the creation and maintenance of product marketing materials.
• Support the International Marketing team with product marketing campaigns.
• Develop and execute international product-launch marketing plans.

Skills

Investment knowledge

Project management

Communication skills

B2B marketing experience

Attention to detail

Education

Bachelor’s degree

Tools

Microsoft Excel

Microsoft PowerPoint

Job description

Over the last 20 years, Ares’ success has been driven by our people and our culture. Today, our team is guided by our core values – Collaborative, Responsible, Entrepreneurial, Self-Aware, Trustworthy – and our purpose to be a catalyst for shared prosperity and a better future. Through our recruitment, career development and employee-focused programming, we are committed to fostering a welcoming and inclusive work environment where high-performance talent of diverse backgrounds, experiences, and perspectives can build careers within this exciting and growing industry.

Job Description

Ares Wealth Management Solutions’ (AWMS) mission is to provide advisors and their clients access to innovative, solutions-oriented investment opportunities, across the Ares platform of industry leading credit, private equity, real estate and secondaries strategies. Through our range of institutional and retail structures, coupled with excellent client service and educational resources, we help investors diversify their portfolios with private market solutions that seek to deliver consistent, long-term growth. To learn more about us, please visit our website at https://www.areswms.com/non-us or our LinkedIn Page at https://www.linkedin.com/company/ares-management/about/

Position Summary

Working in close collaboration with Product Specialists, Compliance, and Distribution teams, the Associate will help craft compelling product messaging and develop regionally tailored marketing collateral. The role will have a dotted-line reporting relationship to the AWMS Product Marketing team, ensuring alignment with global initiatives.

The ideal candidate is a highly organized, detail-oriented professional with strong project management capabilities and a proven ability to execute multi-channel campaigns in a fast-paced environment. A commitment to quality and meeting deadlines is essential to ensure the delivery of best-in-class marketing assets.

Essential Duties

Content Development & Version Management:

• Lead the creation and ongoing maintenance of high-impact product marketing materials including fund webpages, presentations, fact sheets, emails, videos, and quarterly letters, while ensuring consistency of messaging and brand.
• Collaborate closely with Legal and Compliance, and where necessary, external counsel, to ensure all product marketing materials meet local regulatory requirements.
• Manage translations of all associated product materials, liaising directly with local agencies and local-language business partners to ensure accurate transcreation of messaging.

Strategic Execution:

• Support the International Marketing team with the development and delivery of product marketing campaigns and strategic initiatives that align with core business objectives, to build awareness, deepen relationships, ensure quality client servicing, and support sales to scale the AWMS platform in the region.

Product Launch Marketing Plan:

• Leverage established processes from the Product Marketing team to develop, own, and execute a robust and repeatable international product-launch marketing plan, in collaboration with key stakeholders including AWMS Sales, Product Development, IR, Product Management, Compliance, and Legal teams.

Strategic Partnership and Platforms:

• Support channel marketing with the management and monitoring of AWMS product data and messaging across all international third-party product platforms.

Cross-Functional Alignment:

• Serve as a central partner to Product Management, Sales, Investor Relations, Compliance, AWMS Leadership, Design, and broader Marketing to streamline messaging and deliver cohesive, high-quality output

Required Skills

• Investment knowledge and storytelling expertise required
• Exceptional project management skills; detail-oriented and willing to roll up your sleeves and execute
• Flexible, responsive, and customer-focused to deal with changing priorities, meet deadlines, and build customer confidence
• Ability to handle a busy workflow with composure and competence is essential
• Strong understanding of financial markets, investment products, and the competitive environment
• Strong communication and interpersonal skills to deal with multiple internal and external clients, vendors, and marketing team members on a daily basis
• B2B marketing experience, including direct contact with the salesforce and in-depth knowledge of the sales process, required
• Demonstrated ability to work both independently and as part of a team
• Ability to work under pressure and adhere to tight deadlines
• Strong attention to detail and proficiency in Microsoft Excel and PowerPoint

Required Education and Experience

• 2+ years of relevant experience in product marketing or similar function
• Requires a bachelor’s degree
• Financial Services Industry experience preferred
• Familiarity with a variety of marketing concepts, practices, and procedures
• Experience working with compliance and regulatory guidance to ensure compliant collateral is preferred
• Experience with project management systems and software is a plus

Reporting Relationships

Principal, Head of International Marketing & Branding

There is no set deadline to apply for this job opportunity. Applications will be accepted on an ongoing basis until the search is no longer active.