Performance Marketing Manager (PPC)

ZipRecruiter; London; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A leading wellness brand in London is seeking a Performance Marketing Specialist to drive paid acquisition across UK and US markets. You'll manage Google Ads and support broader strategies on emerging platforms. This role provides a competitive salary and performance bonus, along with hybrid work flexibility, wellness benefits, and an opportunity for career growth within a dynamic, high-growth environment.

Benefits

Calm app subscription

24 days holiday + birthday off

Monthly socials

6-week sabbatical after 2 years

3% employer pension contribution

Qualifications

• Hands-on experience running paid campaigns in a fast-moving brand or agency.
• Proven success managing Google Ads focused on ROAS, CPA or similar metrics.
• Strong organizational skills and the ability to multitask in a high-growth environment.

Responsibilities

• Manage and optimise Google Ads to acquire new customers efficiently.
• Support execution and reporting across Meta platforms.
• Experiment with emerging paid media channels.

Skills

Paid campaign management

Google Ads expertise

Data analysis

Multitasking

Collaboration

Job description

Overview

Performance Marketing Marketer • £40,000-£55,000 - DOE • London | Hybrid 4 Days

We’re working with a standout wellness brand on a mission to redefine calm for the modern world. Already the fastest-growing company in its category, our client blends science-backed innovation with irresistible branding — earning top spots on Amazon, TikTok, and beyond. This is a prime opportunity to join a high-growth FMCG disruptor at a time of rapid digital expansion.

The Performance Marketing Specialist will help drive paid acquisition across UK and US markets, reporting into the Senior Performance Marketing Manager. You’ll take the lead on Google Ads while supporting broader performance strategies across Meta and emerging platforms.

Responsibilities

• Manage and optimise Google Ads (Search & Shopping) to acquire new customers efficiently
• Support execution and reporting across Meta platforms (Facebook & Instagram)
• Experiment with emerging paid media channels to uncover scalable wins
• Deliver performance insights that influence wider commercial decision-making
• Stay ahead of platform updates and competitor trends to drive continual improvement

Requirements

• Hands-on experience running paid campaigns in a fast-moving brand or agency
• Proven success managing Google Ads focused on ROAS, CPA or similar metrics
• A data-led mindset with confidence turning analysis into action
• Strong organisational skills and the ability to multitask in a high-growth environment
• Clear communication skills and an eagerness to collaborate and learn

Why you’ll love it

• Competitive salary + performance bonus
• Calm app subscription and access to subsidised mental health support
• Hybrid flexibility
• 24 days holiday + birthday off + 1 community day
• Monthly socials, dog-friendly office & care package
• 6-week sabbatical after 2 years
• 3% employer pension contribution
• A culture that prizes wellness, creativity and high performance

Apply today to grow your career with a forward-thinking employer committed to equal opportunity.

We are committed to promoting equality of opportunity for all employees and job applicants. In line with the Equality Act 2010, we strive to create and maintain a working environment in which everyone is able to make the best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit.

Due to a high number of applicants, we are only able to respond to successful candidates