Online Merchandising Executive

N BROWN; Manchester; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading retail company in Manchester is seeking a Digital Retail Optimization Specialist to enhance the Search & Browse experience on their platform. Responsibilities include managing A/B testing initiatives, optimizing web hierarchy, and ensuring high-quality product data. The ideal candidate possesses strong analytical skills, experience in digital retail, and the ability to collaborate across departments. This role offers hybrid working options and competitive benefits.

Benefits

24 days holiday plus bank holidays

Annual bonus scheme

Enhanced maternity and adoption leave

Company pension with up to 8% contribution

Mental health support

Colleague discount across brands

Onsite café with subsidized rates

Life Assurance

Private Medical Insurance

Paid volunteer time

Qualifications

• Strong experience in optimizing user experiences using search and recommendations.
• Proven ability to leverage data analytics to drive decisions.
• Experience in managing cross-functional teams and projects.

Responsibilities

• Own and improve on-site Search & Browse experience.
• Lead A/B testing initiatives aligned with business KPIs.
• Manage web hierarchy and ensure data quality.

Skills

Data-led decision making

Search & Browse expertise

A/B testing leadership

Web hierarchy management

Data analytics

Cross-functional collaboration

Tools

BloomReach

Google Analytics 4

Power BI

JIRA

Confluence

Job description

Here at N Brown, we champion inclusivity by making our customers look and feel amazing. We don't believe that age, size, shape or background should stop anyone from feeling confident, stylish and happy with the way they look and feel. With our industry-leading expertise in creating fashion that fits, we've been proudly breaking down these barriers for over 150 years. We help our customers to express themselves with stylish products, helpful services and flexible finance. Now, we're moving forward together, embracing innovation and new technology, to continue to delight our customers.

Working here you'll explore everything the world of digital retail has to offer - asking questions, trying new things and chasing new opportunities. Combine this curiosity with the freedom to make your own decisions, take charge of projects and work flexibly, and you've got the perfect place to show your skills and learn new ones. It's fast and furious here at times, but this just means something new and exciting is always on the way. So, if you collaborate, think on your feet, embrace innovation and love rising to a challenge, your work with us will have a serious impact on the business, your career and our customers’ lives. We are proud to be N Brown.

The role

Responsible for proposing and implementing Search & Browse activity, making data-led decisions, leading to proven improvements in the customer experience. You will achieve this working cross functionally with other departments to deliver real value for the business.

Role Responsibilities

• Own the on-site Search & Browse experience, using product sequencing and recommendations to improve discoverability and engagement.
• Lead the development and implementation of product rankings A/B tests, aligned with KPIs such as Revenue, Margin, Add-to-Cart Rate, Conversion Rate, Revenue per Visit, and Average Order Value.
• Manage and optimise web hierarchy, filters, and navigation, collaborating with UX, SEO, Buying, and Trading teams.
• Drive product data enrichment, ensuring high-quality, complete data that supports site performance and experience.
• Identify personalisation opportunities to improve user journeys through relevant product recommendations and search results.
• Use analytics tools (Google Analytics 4, BloomReach Insights, Power BI) to extract actionable insights that inform merchandising decisions.
• Continuously improve processes and workflows within BloomReach (Search & Merch, Recommendations, Pathways).
• Represent the Online Merchandising team in cross-functional meetings and initiatives across Trading, SEO, Merchandising, and Paid Media.
• Report on performance and insights, sharing clear action plans and outcomes with stakeholders across the business.
• Line manage, train, and develop the Online Merchandising Assistants, supporting both day-to-day operations and long-term career progression.
• Support general merchandising admin such as link building, attribute creation, sitewalking and reporting.
• Carry out additional duties as required in support of the broader team.

Key tools

• Search & Browse: BloomReach, Fatwire
• Reporting: Google Analytics 4, BloomReach Insights, Power BI
• Microsoft: Word, Excel, PowerPoint
• Task/Process Management: JIRA, Confluence

What's in it for you?

• 24 days holiday (+ 8 bank holidays) with the option to buy an additional 10 days
• Annual bonus scheme
• Enhanced maternity and adoption leave
• Company pension with up to 8% N Brown contribution
• Mental Health support both internally and externally, including access to our wellbeing champions and counselling services
• A range of financial wellbeing support
• Colleague discount across all N Brown brands
• Onsite café with subsidised rates and local restaurant discounts!
• Life Assurance and Private Medical Insurance
• Paid volunteer time - all our colleagues can take a full day paid to volunteer for a charity of their choice

Ways of Working

• We offer hybrid working which varies across the business depending on the role you're in. Our Head Office is located in the Northern Quarter in Manchester City Centre. So if you are travelling by train, tram or bus we're perfectly located, plus we're surrounded by cool cafes, trendy bars and the best places to eat!
• Our full-time working hours are 36.17 per week over 5‑days. We don't have strict working hours therefore there is some flexibility around start and finish times as long as you are meeting the needs of the business.
• Our promise to you:
• We're an equal opportunity employer and value diversity. We do not discriminate based on race, religion, colour, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status.

What happens when you apply to a role at N Brown?

As soon as we receive your application, we'll send you an email to let you know. We always aim to come back to you as soon as possible with an update and we really appreciate you taking the time to apply for a role with us. Good luck!

Employees in our business may have access to our customers' personal data therefore for a number of our roles, offers of employment are subject to a satisfactory criminal record check. Having a criminal record will not necessarily prevent an individual from obtaining a position with N Brown Group.