Media Relations Lead, Retail & Wealth (8 months)

NatWest Group; City Of London; On-site; GBP 100,000 - 125,000; Full time

Job summary

A prominent banking institution in London is seeking a Media Relations Lead to oversee innovative media campaigns and build relationships with journalists. This role demands strong leadership in managing news stories and preparing communications that align with the bank's narrative. The ideal candidate has PR experience and a deep understanding of media dynamics. This position offers a hybrid work model and is available for a temporary period of eight months.

Qualifications

• Proven experience in creating and delivering creative and innovative campaigns.
• Experience of gaining press coverage through various means.
• Strong grasp of political and economic issues.

Responsibilities

• Lead the delivery of innovative media campaigns.
• Prepare press releases and media materials to align with the bank's messaging.
• Manage multiple high-profile news stories.

Skills

Strong leadership and people management skills

Excellent verbal and written communication skills

Experience of dealing with the media and PR

Creative thinking for campaign delivery

Job description

Overview

We\'ll look to you to lead the delivery of innovative, proactive media campaigns, while maintaining excellent contact with banking and business journalists from across the key national outlets. As a spokesperson for the bank across a range of matters, you\'ll gain valuable exposure as you make sure the bank\'s strategy is effectively and accurately communicated. Our Media Relations team operates within a hybrid working model, which is why we\'re open to applicants across the UK, with occasional travel to our London office. We\'re offering this role for a period of eight months, and this role could also be available as a job share opportunity.

What you\'ll do

In this creative role, you\'ll provide excellent media advice and creative ideas to support to senior stakeholders. By leading a campaign team, you\'ll not only deliver multi-channel media campaigns, but will also decide which media stories to run and when, using your judgment of the wider public news agenda. Additionally, you\'ll be:

• Establishing strong internal networks and relationships with key external stakeholders, particularly consumer journalists
• Managing multiple high profile news stories
• Preparing press releases and media materials which align to the bank\'s narrative and core messaging
• Securing positive media coverage for the bank across a range of media outlets

We\'ll be looking for you to have excellent verbal and written communication skills with the ability to influence at senior level. You\'ll have experience of dealing with the media and PR, from origination of PR campaigns through to delivery and will have good knowledge of IT programmes and media databases.

Requirements

• Strong leadership and people management skills
• Proven experience in creating and delivering creative and innovative campaigns
• Experience of gaining press coverage through a range of means, such as press releases, social media and managing events
• Knowledge of social media and digital engagement
• A strong grasp of political and economic issues