Media Marketing Manager, Northern Europe

Charlotte Tilbury; London; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

A leading beauty brand in London seeks a passionate Media Marketing Manager to shape the North Europe media strategy. The role involves owning campaign activations, collaborating with digital and retail teams, and requires strong media buying experience. Candidates should possess analytical and creative skills, along with excellent communication abilities, to thrive in the dynamic beauty industry. Join our team and help empower beauty worldwide.

Benefits

25 days holiday plus bank holidays

Hybrid work model

Generous product discount

Dog-friendly workplace

Qualifications

• Extensive experience in online and offline media buying.
• Good knowledge of offline media channels and paid digital.
• High analytical skills with a commercial mindset.

Responsibilities

• Own the development and implementation of North Europe media strategy.
• Demonstrate understanding of the EU media landscape.
• Bring thought leadership and entrepreneurial spirit.

Skills

Media Buying

Analytical Skills

Creative Planning

Communication

Customer Centricity

Tools

Media Planning Tools

Digital Marketing Platforms

Job description

About Charlotte Tilbury Beauty

Founded by British makeup artist and beauty entrepreneur Charlotte Tilbury MBE in 2013, Charlotte Tilbury Beauty has revolutionised the face of the global beauty industry by de-coding makeup applications for everyone, everywhere, with an easy-to-use, easy-to-choose, easy-to-gift range. Today, Charlotte Tilbury Beauty continues to break records across countries, channels, and categories and to scale at pace.

Over the last 10 years, Charlotte Tilbury Beauty has experienced exceptional growth and is one of the most talked about brands in the beauty industry and beyond. It has become a global sensation across 50 markets (and growing), with over 2,300 employees globally who are part of the Dream Team making the magic happen.

Today, Charlotte Tilbury Beauty is a truly global business, delivering market-leading growth, innovative retail and product launches fuelled by industry-leading tech — all with an internal culture of embracing challenges, disruptive thinking, winning together, and sharing the magic. The energy behind the brand is infectious, and as we grow, we are always looking for extraordinary talent who want to be part of this our success and help drive our limitless ambitions.

About the role

We have an exciting opportunity for an ambitious, passionate, and driven Media Marketing Manager to join the Europe Marketing team on a 12 month fixed-term Contract. In this role you will be responsible for shaping and owning the North Europe media strategy in our key markets, evolving the media mix and testing innovative new formats, in collaboration with the media agency.

As one of our regional marketing guardians, you will collaborate effectively with the wider EU, digital & retailer teams and inspire key stakeholders with your attitude to excellence, your unstoppable and imaginative creative flair, and your passion for getting things done!

You will be the media expert in our markets and will lead campaign activations delivering best in class media plans, having ownership of creative development to deliver local relevance and reporting on campaign and media performance to the wider business.

As a Media Marketing Manager you will

• Own the development and implementation of the full funnel NEU media strategy, in collaboration with the marketing team, digital and media agency.
• Demonstrate an exceptional understanding of the EU media landscape, identifying the best channel mix to reach target customers both online and offline, delivering on brand funnel, retail sales KPIs and maximum ROI.
• Bring thought leadership and entrepreneurial spirit, testing innovative new formats and shaping the future of Charlotte Tilbury’s EU media plans.
• Strive for efficiency and effectiveness through regularly reviewing media performance during and post campaigns, utilising insights to inform future media mix.
• Closely collaborate with digital team for a fully integrated media buy and omni-channel approach, with focus on DTC channels.
• Collaborate with PR on integrating paid and earned media and working on both micro and macro media partnerships.
• Contribute to accurate media budget forecasting and actualisation of the regional marketing budget in line with sales targets.
• Build exceptional relationships with category marketing, digital, PR, creative and the external media agency.
• Confident in presenting the media strategy and post campaign analysis to wider team and senior stakeholders.

Who you will work with

• You will report directly into our wonderful Head of Marketing, Northern Europe.
• Build collaborative relationships and excellent communication with key stakeholders across the business, including the wider EU teams, Digital & Retailer teams.

About you

• You have extensive experience owning Online and Offline Media Buying either In-house or Agency, within Beauty, Fashion, Luxury or Retail.
• Good knowledge of Offline Media channels (TV, VOD, OOH) as well as paid digital, with exceptional understanding of the EU Media landscape.
• Experience in devising and implementing strategic plans with creative flair!
• You are highly analytical, results driven with a commercial mindset. You are customer centric and can pivot with ease around changing customer habits.
• Ability to work under pressure, meet deadlines in a timely manner, ruthlessly prioritise and manage multiple stakeholders with ease.
• You have the confidence to work well on your own as well as part of a team, you are a huge collaborator!
• Have a flexible and professional attitude, you are hungry to learn and welcome challenge!
• Have exceptional organisational and prioritising skills and show great attention to detail and be results-driven.
• You are an excellent communicator, with fantastic English written and verbal skills. Bonus points if you can speak any European languages!
• A natural curiosity, passion and love for the beauty industry!

Benefits

• Be a part of this values driven, high growth, magical journey with an ultimate vision to empower everyone, everywhere to be the best version of themselves
• We’re a hybrid model with flexibility, allowing you to work how best suits you
• 25 days holiday (plus bank holidays) with an additional day to celebrate your birthday
• Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey
• Financial security and planning with our pension and life assurance for all
• Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues
• Bring your furry friend to work with you on our allocated dog-friendly days and spaces
• And not to forget our generous product discount and gifting!

At Charlotte Tilbury Beauty, our mission is to empower everybody in the world to be the most beautiful version of themselves. We celebrate and support this by encouraging and hiring people with diverse backgrounds, cultures, voices, beliefs, and perspectives into our growing global workforce. By doing so, we better serve our communities, customers, employees - and the candidates that take part in our recruitment process.

If you want to learn more about life at Charlotte Tilbury Beauty please follow our LinkedIn page!