Marketing Manager - Subs + Events (Retail Sector)

Media IQ Recruitment Ltd; City Of London; Hybrid; GBP 38,000 - 45,000; Full time

Job summary

A global business information and media corporation is seeking a Marketing Manager to oversee marketing for subscription-based platforms in the retail sector. The role includes campaign management through innovative content marketing and requires strong subscription marketing experience. This dynamic position offers a hybrid working model with one day a week in London. Competitive salary up to £45k plus benefits.

Qualifications

• Must have subscription marketing experience.
• Desirable event marketing experience.
• Experience in content marketing with multiple campaigns.

Responsibilities

• Responsible for marketing and campaign management for two subscriptions.
• Utilize various marketing channels, especially content marketing.
• Drive campaigns to persuade subscriptions or event attendance.

Skills

Subscriptions marketing experience

Event marketing experience

Experience in content marketing

Confidence in managing internal stakeholders

Job description

Marketing Manager - Subs + Events (Retail Sector)

Job Sector

Marketing / PR / Product Management

Contract Type

Permanent

Location

London (1 day a week) + Working from Home

UP to £45k basic plus benefits

Job Reference

MediaIQ-mx-2391

Do you have subscription marketing experience?

Like the idea of delivering multiple content marketing campaigns for Data/BI brands within the b2b retail sector?

Looking to join a dynamic, collaborative and entrepreneurial working culture?

If yes, please read on.....

The Company

A global business information, events and media corporation with excellent training and development, a collaborative and entrepreneurial working culture and strong company benefits. They have a number of market leading products spanning marketing, advertising, retail, the creative industry and more.

The Role of Marketing Manager

As Marketing Manager you will be responsible for the marketing and campaign management for 2 subscriptions based data/business intelligence platforms, as well as their associated events. All of which are focused on the retail sector.

You will utilise all manner of marketing channels, with particular emphasis on content marketing via email as well as PR. Most of the marketing will be content rich, utilising small but powerful insights which aim to persuade the b2b recipients to become subscribers to the platforms.....or in the case of the events, persuade them to pay to attend.

Requirements for this Marketing Manager position

Subscriptions marketing experience (must have)

Event marketing experience (desirable)

Experience in content marketing

Experience of marketing multiple campaigns

Stable career history

Enthusiastic, passionate and outgoing

Confident in managing internal stakeholders

Able to work autonomously, confidently driving forward your campaigns

Hybrid working - 1 day a week in the London office

If you think that you could be the Marketing Manager that we are looking for, please apply.