Marketing Manager

On Target Recruitment Ltd; Horsham; On-site; GBP 45,000 - 60,000; Full time

Job summary

A leading healthcare recruitment agency is seeking an experienced marketing professional to manage brand communications and develop marketing strategies. The ideal candidate will have a strong understanding of the NHS and significant experience in a senior marketing role. This position requires excellent analytical skills and the ability to work independently. Competitive salary and benefits package included.

Qualifications

• Experience developing and delivering marketing strategies.
• Ability to work autonomously and as part of a team.
• Proven track record in a similar senior marketing role.

Responsibilities

• Manage brand communications for internal and external stakeholders.
• Deliver on Marketing Plan KPIs and sales revenue.
• Conduct market research and competitor analysis.

Skills

Professional Marketing qualification

Significant demonstrable experience in senior marketing

Strong understanding of the NHS

Negotiation and influencing skills

Experience with digital media communications

Analytical and numerical skills

Education

Undergraduate degree or equivalent experience

Tools

Computer skills

Job description

Company

A market leading healthcare company. Exceptionally well established. Fantastic career opportunity.

The Role

• Brand management both internal and external
• Developing key messages and value propositions that resonate with customers
• Develop product and service Marketing Plans and Strategies each year
• Deliver on Marketing Plan KPI's and sales revenue each year
• Budget planning and budget implementation
• Support conference activities
• Ensure clear, consistent communications in line with Brand Guidelines for both internal and external stakeholders.
• Manage the UK social media activity
• Develop and deliver the best options for customer engagement and pipeline development through all routes of communication
• Support Business Development activities (e.g Tenders and opportunities)
• Market research & analysis: Identifying target audiences, analysing competitor activities, and assessing market trends.
• Liaise with third party creative suppliers

The Ideal Person

• Professional Marketing qualification
• Undergraduate degree or relevant equivalent experience
• Significant demonstrable experience of working in a similar senior marketing role including developing, delivering and evaluating marketing strategies. Strong understanding of the NHS.
• Previous Marketing Manager experience from a medical / healthcare company
• Consultancy and partnership skills, including negotiation and influencing skills; proactively building relationship with others to achieve results
• Ability to work effectively within a team as well as independently, exercising a high degree of autonomy
• Experience with digital media communications
• Excellent computer skills with a keen sense of attention to the smallest of details
• Excellent analytical and numerical skills. Ability to use statistical and other data to produce high level reports
• Demonstrate a flexible attitude to work
• Consultant: David Gray
• Tel no. (phone number removed)
• Email: (url removed)
• Candidates must be eligible to work and live in the UK.

About On Target

At On Target, we specialise in sales, technical and commercial jobs in the Engineering, Construction, Building Services, Medical & Scientific, and Commercial & Industrial Solutions sectors, enabling our consultants to become experts in their market sector. We place all levels of personnel, up to Director across the UK and internationally