Marketing Manager

WR Engineering; England; On-site; GBP 40,000 - 43,000; Full time

Job summary

A leading engineering firm in the UK is seeking an experienced Marketing Manager to enhance brand visibility and lead generation efforts. You will design strategic marketing initiatives for industrial sectors, optimising ROI through performance insights. The ideal candidate has over 5 years in B2B marketing and strong proficiency in CRM and automation tools. This role offers competitive salary, bonuses, and opportunities for professional growth.

Benefits

Salary: 40,000 - 43,000 per annum

Up to 10% performance-based annual bonus

Career development opportunities

Collaborative team environment

Qualifications

• 5+ years of experience in B2B marketing, ideally within industrial sectors.
• Proven success in lead generation and brand-building initiatives.
• Strong analytical and project management skills.

Responsibilities

• Design and execute lead generation campaigns across channels.
• Enhance brand visibility and establish thought leadership.
• Monitor industry trends to ensure competitive positioning.

Skills

Lead generation

Brand visibility enhancement

Analytical skills

Communication skills

Project management

Education

Bachelor's degree in Marketing, Business, or related field

Tools

CRM tools

Marketing automation tools

Job description

Overview

We are looking for a dynamic and results-oriented Marketing Manager to lead the strategic marketing efforts for an industrial engineering Group of companies. In this role, you will spearhead initiatives that generate leads, elevate brand visibility, and position the business as a leader in the industry.

Responsibilities

• Design and execute lead generation campaigns across channels.
• Enhance brand visibility and establish thought leadership.
• Align marketing strategies and plans with overarching business goals.
• Execute impactful campaigns and optimise ROI using performance metrics.
• Track performance insights to continuously optimise and improve campaigns.
• Monitor industry trends to ensure competitive positioning and consistent brand messaging.

Qualifications

• Bachelor's degree in Marketing, Business, or related field (preferred).
• 5+ years of experience in B2B marketing, ideally within industrial sectors.
• Proven success in lead generation and brand-building initiatives.
• Proficiency with CRM and marketing automation tools.
• Strong analytical, communication, and project management skills.

Benefits

• Salary: 40,000 - 43,000 per annum (dependent on experience).
• Bonus: Up to 10% performance-based annual bonus.
• Professional Growth: Career development and skill enhancement opportunities.
• Collaborative Team: Work with a forward-thinking and purpose-driven team.

WR Engineering are the recruitment partner for engineering, manufacturing & technical sales jobs. We recruit for permanent and contract jobs UK wide.

WR is acting as an Employment Agency in relation to this vacancy.