Marketing Manager

Mondelez International; City of Westminster; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading global snacking company is seeking an experienced shopper activation leader in the United Kingdom. Responsibilities include leading the Total Tesco Group activation, managing a team, and developing key customer relationships. The ideal candidate will possess retail media experience in a fast-moving consumer goods environment and demonstrate strong communication and project management skills. This role offers a chance to significantly impact the activation strategy and campaign delivery.

Qualifications

• Retail Media and/or shopper marketing experience is essential.
• Experience in fast-moving consumer goods preferred.
• Great communicator with leadership adaptability.

Responsibilities

• Lead Total Tesco Group shopper activation with full budget responsibility.
• Manage a team of 4 for day-to-day shopper activation plans.
• Develop strategy and relationships with key customer stakeholders.

Skills

Retail Media experience

Teamwork

Problem solving

Analytical skills

Project management

Customer knowledge

Job description

Are You Ready to Make It Happen at Mondelēz International? Join our Mission to Lead the Future of Snacking. Make It With Pride. You ensure that promotional campaigns and initiatives are activated across the customer base. You explain the activation vision, provide support materials and develop in-store point-of-sale (POS) activation requirements.

Responsibilities

• Lead Total Tesco Group shopper activation with full budget responsibility
• Lead across the wider shopper activation community, being a central point of contact, leading ways of working, shopper activation strategy and essential projects.
• Team management of 4, ensuring they deliver the day-to-day shopper activation plans and management of the shopper activation ways of working with Marketing.
• Lead MDLZ relationship with key external media & experiential partners. Lead, negotiate and manage JMPs.
• Customer facing responsibilities - leading relationships with key customer stakeholders to develop strategy and longer-term thinking
• Lead ways of working between Marketing and category teams to ensure delivery of campaigns and appropriate channel plans. Ultimate responsibility for end-to-end campaign delivery process between Marketing and Shopper Activation.
• Track, post-evaluate and report activity versus plan of all activity in customers and recommend improvements and key insights for future strategy development

Qualifications

• Retail Media and/or shopper marketing experience is essential
• Experience in a fast-moving consumer goods industry with experience working with grocery customers preferred
• Great communicator - able to adapt style and approach internally, externally and with senior leadership
• Project management experience
• Commercially minded
• Analytical skills
• Organising and prioritising
• Problem solving
• Finding new and innovative solutions
• Teamwork
• Customer and category knowledge a distinct advantage