Marketing Enablement Lead – ABM, Content & Growth

Graphic -plc; Newcastle upon Tyne; On-site; GBP 30,000 - 45,000; Full time

Job summary

A prominent consumer goods company in Newcastle upon Tyne is seeking a Marketing Specialist to support sales enablement and brand building strategies. Key responsibilities include leading content creation for sales training and executing account-based marketing activities. The ideal candidate has 3-4 years of experience in marketing, strong analytical abilities, and is proficient in Microsoft Office. A Bachelor's degree in marketing or a related field is required, along with excellent communication skills and the ability to work within cross-functional teams.

Qualifications

• 3-4 years of marketing experience, preferably in CPG or packaging.
• Ability to work in cross-functional teams and manage multiple projects.
• Strong ability to utilize market intelligence for identifying trends.

Responsibilities

• Lead sales enablement strategies including content creation and training.
• Manage account-based marketing activities with sales teams.
• Analyze market data to identify growth opportunities.

Skills

Marketing experience

Sales enablement

Data analysis

Project management

Verbal and written communication

Fluent business English

Education

Bachelor's degree in marketing, data analytics, or related field

Tools

Microsoft PowerPoint

Microsoft Excel

CRM systems

Job description

A prominent consumer goods company in Newcastle upon Tyne is seeking a Marketing Specialist to support sales enablement and brand building strategies. Key responsibilities include leading content creation for sales training and executing account-based marketing activities. The ideal candidate has 3-4 years of experience in marketing, strong analytical abilities, and is proficient in Microsoft Office. A Bachelor's degree in marketing or a related field is required, along with excellent communication skills and the ability to work within cross-functional teams.