Marketing & Business Development Manager

Blue Legal; City Of London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading law firm in London is seeking a Marketing and Business Development Manager to enhance their profile and win business in the IP and Technology group. The role involves developing strategic initiatives, executing marketing campaigns, and managing client relationships. Candidates should have relevant work experience in professional services and be degree educated. This position offers a permanent contract with a market rate salary.

Qualifications

• Deep knowledge of marketing & BD processes for professional services.
• Experience working on a global scale is desirable.
• Sector knowledge in IP, Cyber or Data Protection is desirable.

Responsibilities

• Develop strategic business development initiatives with partners.
• Create and execute targeted marketing campaigns.
• Manage client content production from concept to distribution.
• Identify networking opportunities for lawyers.

Skills

Business development initiatives

Client relationship management

Marketing campaign execution

Networking and profile raising

Education

Degree educated

Job description

Home Marketing & Business Development Manager

Marketing & Business Development Manager

Location: London
Salary: Market Rate
Salary band: Market Rate
Contract type: Permanent
Date posted: 28/03/2024

An award-winning international law firm is looking to recruit for a Marketing and Business Development Manager for their IP and Technology group. This is an excellent opportunity for someone looking to work on exciting global projects in one of the firm’s most exciting sectors. This role will lead across marketing and BD for the group, working to enhance the firm’s profile with clients globally, to win profitable business.

The Responsibilities:

• Work closely with partners to develop strategic business development initiatives.
• Develop key client relationships and client targeting programmes in particular with a view to increase cross-selling opportunities within the Group and the wider firm.
• Create and execute targeted marketing campaigns and deliver events designed to raise the firm’s profile and bring in new business.
• Manage the production of client content from concept through to distribution.
• Lead on sector pitch opportunities, including reacting to opportunities and strategic planned approaches.
• Work closely with the knowledge team to develop thought leadership pieces and identify methods of bringing value to clients.
• Develop the group’s client listening programme to identify and convert opportunities.
• Advise on pitch qualification and strategy, help prepare pitch documents, manage rehearsals for new business pitches and perform pitch debriefs.
• Identify and organise networking and profile raising opportunities for the lawyers with clients and prospects, such as seminars and webinars.

The Candidate:

• A deep knowledge of marketing & BD processes for professional services.
• Experience working on a global scale is desirable.
• Sector knowledge in IP, Cyber or Data Protection is desirable.
• Degree educated.

Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered. We regret that our clients will not accept applications outside of these areas.

Blue Legal offers the services of an employment agency for permanent work and an employment business for temporary work.

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