Marketing Automation Lead - CIJ & Growth

Grant Thornton UK LLP; Manchester; Hybrid; GBP 100,000 - 125,000; Full time

Job summary

A leading professional services firm in Manchester is looking for a Marketing Automation Manager to drive marketing automation strategies and customer insights journey. This role involves leading a team, designing marketing workflows, and collaborating with IT for system integration. Ideal candidates will have proven experience in marketing automation, strong analytical skills, and excellent communication abilities. The position offers flexible working arrangements to support work-life balance.

Qualifications

• Proven experience in marketing automation and CRM systems.
• Strong understanding of customer journey mapping and data-driven marketing.
• Excellent stakeholder management and communication skills.

Responsibilities

• Lead the marketing automation team and provide guidance.
• Design and manage marketing automation workflows.
• Oversee marketing automation tools and best practices.
• Collaborate with IT and data teams for system integration.
• Analyze behavioral data for targeting strategies.

Skills

Marketing automation

CRM systems

Customer journey mapping

Data-driven marketing

Analytical mindset

Stakeholder management

Communication skills

Team leadership

Job description

A leading professional services firm in Manchester is looking for a Marketing Automation Manager to drive marketing automation strategies and customer insights journey. This role involves leading a team, designing marketing workflows, and collaborating with IT for system integration. Ideal candidates will have proven experience in marketing automation, strong analytical skills, and excellent communication abilities. The position offers flexible working arrangements to support work-life balance.