Marketing Analytics Lead — Growth & Measurement

Simply Business; Greater London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A prominent business service provider in Greater London is looking for a Senior Manager of Marketing Analytics. In this strategic role, you will lead the marketing analytics framework, providing actionable insights that influence key decisions across various channels. Ideal candidates have proven experience in data analytics, strong SQL skills, and are excellent communicators capable of translating complex findings to executive audiences. Join us in empowering small businesses and make a significant impact.

Qualifications

• Proven experience as a Data Analyst, Data Scientist, or Strategic Marketing Analyst.
• Strong proficiency in SQL and familiarity with Python/R for analysis.
• Hands-on experience with marketing attribution models (MMM, MTA).
• Able to clearly communicate complex data insights.

Responsibilities

• Lead the unified measurement framework for marketing.
• Deliver analyses to influence marketing channel plans.
• Collaborate with data teams to operationalize models.
• Design and interpret A/B tests.
• Use Google Analytics for site performance insights.
• Present findings to cross-functional teams.

Skills

Data analysis

SQL

Marketing analytics

Statistical analysis (Python/R)

A/B testing

Data visualization (Looker/Tableau)

Communication

Tools

Google Analytics

Salesforce

Job description

A prominent business service provider in Greater London is looking for a Senior Manager of Marketing Analytics. In this strategic role, you will lead the marketing analytics framework, providing actionable insights that influence key decisions across various channels. Ideal candidates have proven experience in data analytics, strong SQL skills, and are excellent communicators capable of translating complex findings to executive audiences. Join us in empowering small businesses and make a significant impact.