Lecturer in Digital Marketing

AWD online; Scotland; Hybrid; GBP 39,000 - 57,000; Full time

Job summary

An educational institution in Scotland is seeking a Lecturer in Digital Marketing. The role involves delivering engaging teaching across undergraduate and postgraduate programmes, developing learning materials, and providing support to students. Candidates should have a background in digital marketing, preferably with teaching experience, and knowledge in areas like SEO and social media. This full-time position includes benefits such as a generous pension scheme, hybrid working options, and opportunities for professional development.

Benefits

Generous pension scheme

46 days annual leave including public holidays

Opportunities for funded research and professional development

Access to on-site nursery and sports centre

Qualifications

• Previous experience in teaching or professional practice in digital marketing.
• Ability to provide guidance and support to students at different levels.
• Membership of a recognised professional body in marketing or digital marketing (desirable).

Responsibilities

• Provide lectures, seminars, tutorials and workshops in digital marketing subjects.
• Develop engaging teaching and learning resources across programmes.
• Support students through guidance, tutorials and project supervision.

Skills

Teaching experience in digital marketing

SEO expertise

Social media proficiency

Content marketing knowledge

Data analytics experience

Education

Degree in digital marketing or relevant postgraduate qualification

Job description

Overview

Lecturer in Digital Marketing

An exciting opportunity for a Lecturer in Digital Marketing to deliver engaging, innovative teaching across undergraduate and postgraduate programmes, combining academic knowledge with industry practice in digital and data-focused education.

If you’ve also worked in the following roles, we’d also like to hear from you: Digital Marketing Manager, SEO Specialist, Social Media Manager, Content Marketing Manager, Data Analytics Lecturer

Location: Garthdee, Aberdeen, Scotland

Salary: £39,906 to £56,535 per annum

Job Type: Full-Time, Permanent | Working Hours: 35 Hours per Week, Monday to Friday

Duties

• Deliver Teaching: Provide lectures, seminars, tutorials and workshops in digital marketing subjects
• Create Learning Materials: Develop engaging teaching and learning resources across undergraduate and postgraduate programmes
• Support Students: Offer personal guidance, tutorials and supervision of projects
• Assessment Duties: Design and assess coursework, exams and projects effectively
• Curriculum Development: Contribute to subject and course design, reflecting current industry practices
• Promote Courses: Support student recruitment and external marketing of programmes
• Industry Engagement: Build and maintain professional and industrial links for collaboration
• Research Activity: Undertake and publish research, attend conferences, and seek external funding
• Administrative Duties: Carry out timetabling, examination organisation, and other responsibilities as required

Candidate Requirements

Essential

• Previous experience in teaching or professional practice in digital marketing
• Proven expertise in areas such as SEO, social media, content marketing, analytics or AI in marketing
• A background in digital marketing supported by a degree or relevant postgraduate qualification
• Experience with fostering collaborative links with academic or industry partners
• Ability to provide guidance and support to students at different levels

Desirable

• PhD in a related subject area
• Membership of a recognised professional body in marketing or digital marketing
• Experience of developing innovative teaching methods or learning resources
• Evidence of published research in relevant fields
• Knowledge of data privacy, compliance and ethics in digital marketing contexts

Benefits

• Salary between £39,906 and £56,535 per annum, dependent on experience
• Generous pension scheme
• 46 days annual leave including public holidays
• Hybrid working with partial home working available
• Access to on-site nursery and sports centre
• Opportunities for funded research and professional development
• Voluntary health and travel benefit schemes
• Supportive and inclusive working environment

Apply

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Job Ref: AWDO-P13914

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