Hybrid CRO Lead: Full-Funnel Growth & Optimization

Only Marketing Jobs; Bath; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading global media company is seeking a CRO Lead to enhance their growth strategy. This pivotal role involves establishing a full-funnel conversion rate optimization program, improving customer acquisition costs, and driving engagement. The ideal candidate should have proven experience in building CRO programs and proficiency with analytics tools. This hybrid position offers a salary range of £40,000 to £60,000 and benefits including uncapped leave and a bonus scheme.

Benefits

Uncapped leave

Profit share bonus

Referral rewards

Well-being support

Share Incentive Plan

Qualifications

• Proven experience building and scaling full-funnel CRO and experimentation programs.
• Expertise in A/B testing platforms and experimentation methodology.
• Strong foundation in statistics and hypothesis-driven optimization.
• Proficiency with analytics tools and behavioral analytics.
• Solid understanding of UX/UI principles driving conversion and retention.

Responsibilities

• Establish and scale a Growth CRO program across the user journey.
• Improve CAC efficiency and LTV through higher conversion rates.
• Drive higher test velocity across teams and influence stakeholders.

Skills

Building and scaling full-funnel CRO

A/B testing platforms expertise

Strong foundation in statistics

Proficiency with analytics tools

Understanding of UX/UI principles

Data translation to narratives

Influencing stakeholders

Tools

Optimizely

VWO

Adobe Target

Google Analytics

Adobe Analytics

Hotjar

ContentSquare

Glassbox

Job description

A leading global media company is seeking a CRO Lead to enhance their growth strategy. This pivotal role involves establishing a full-funnel conversion rate optimization program, improving customer acquisition costs, and driving engagement. The ideal candidate should have proven experience in building CRO programs and proficiency with analytics tools. This hybrid position offers a salary range of £40,000 to £60,000 and benefits including uncapped leave and a bonus scheme.