Head of Partnership Sales

The Executives in Sport Group; England; On-site; GBP 60,000 - 90,000; Full time

Job summary

A prestigious sports organization is seeking a Head of Partnership Sales based in London. This role is vital for driving the growth of the club’s global partnership portfolio, focusing on innovative, high-value propositions for international brands. The ideal candidate will have a proven track record in securing high-value deals and possess strong commercial acumen. Responsibilities include leading the sales team, executing a dynamic sales strategy, and ensuring exceptional activation excellence. A unique opportunity awaits for an ambitious and commercially driven individual.

Qualifications

• Proven track record of securing high-value partnership deals internationally.
• Strong understanding of sports marketing and sponsorship landscapes.
• Experienced in managing the entire sales cycle from prospecting to negotiation.

Responsibilities

• Develop and execute a global partnership sales strategy.
• Lead and motivate the sales team to achieve targets.
• Collaborate with internal teams to ensure service excellence.

Skills

Partnership deal negotiation

Sales strategy development

Stakeholder management

Commercial acumen

Creativity

Tools

CRM tools

Job description

Head of Partnership Sales

Championship Football Club

We are hiring a London-based role for a Championship Club as they look to appoint a new Head of Partnership Sales.

This is a fantastic opportunity for an ambitious and commercially driven individual to play a pivotal role in the club’s exciting evolution and drive the organisation’s commercial and brand growth on the national and international stage.

The Role

As Head of Partnership Sales, you’ll lead the growth and expansion of the organisation’s global partnership portfolio driving new commercial revenues and shaping a forward‑thinking sales strategy aligned with the club’s ambitious global vision.

You’ll play a key role in developing a best‑in‑class partnership sales model, creating innovative, high‑value propositions for international brands, and helping to position the club as a world‑class commercial partner.

Key Responsibilities

• Develop and execute a global partnership sales strategy to attract and secure new international brand partners.
• Champion a modern, insight‑led sales approach that prioritises high‑margin rights including branded content, digital, and IP.
• Identify, package, and sell creative new assets, campaigns, and experiences that deliver measurable commercial growth.
• Lead, motivate, and develop the sales team to achieve targets and support career progression.
• Collaborate with design, insights, and partnership delivery teams to ensure seamless service and activation excellence.
• Utilise CRM tools to manage pipelines, forecast performance, and deliver accurate sales reporting.

What We’re Looking For

• Proven track record of securing high‑value partnership deals across multiple brand sectors, both nationally and internationally.
• Strong understanding of the sponsorship and sports marketing landscape, supported by a robust brand and agency network.
• Entrepreneurial and creative mindset, with the ability to develop innovative assets and revenue‑driving concepts.
• Strategic and commercially astute, capable of aligning brand objectives with the club’s partnership platform.
• Skilled in crafting bespoke, data‑driven proposals tailored to a brand’s positioning, values, and objectives.
• Experienced in managing the full sales cycle, from initial prospecting to contract negotiation and seamless handover to the partnerships team.

If this opportunity sounds of interest, please click Apply and include a copy of your CV.