Head of Communications & Audience Growth

The Wallace Collection; Greater London; On-site; GBP 50,000 - 55,000; Full time

Job summary

A prominent cultural institution in Greater London is seeking a Head of Communications to enhance audience engagement and oversee strategic marketing efforts. The role requires managing digital resources and developing campaigns for targeted audience growth. Ideal candidates will have strong skills in digital infrastructure management, strategic marketing, and a background in cultural institutions. An attractive salary and benefits package including flexible working hours and training opportunities are offered.

Benefits

Occupational Pension Scheme membership

Interest free loans

Training and Development Opportunities

Employee Assistance Programme

Qualifications

• Experience in managing audience insights and marketing campaigns.
• Ability to make data-informed decisions and meet audience needs.
• Proven leadership skills in a museum or cultural environment.

Responsibilities

• Grow target audiences (onsite and online) through marketing campaigns.
• Oversee the strategic development of digital infrastructure.
• Manage the Communications strategy for fundraising campaign.

Skills

Audience development

Strategic marketing

Digital infrastructure management

CRM and website oversight

Press and influencer engagement

Education

Bachelor's degree in relevant field

Job description

A prominent cultural institution in Greater London is seeking a Head of Communications to enhance audience engagement and oversee strategic marketing efforts. The role requires managing digital resources and developing campaigns for targeted audience growth. Ideal candidates will have strong skills in digital infrastructure management, strategic marketing, and a background in cultural institutions. An attractive salary and benefits package including flexible working hours and training opportunities are offered.