Fitch Learning | Marketing Specialist - CQF Institute

Fitch Group; Greater London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A global financial training leader is seeking a Marketing Specialist at the Associate Director level for their CQF Institute in London. This role involves leading a multi-channel content strategy that enhances brand visibility and membership engagement. The ideal candidate should have over five years of relevant experience in digital marketing, possess strong communication skills, and be adept at managing diverse marketing platforms. The position supports a hybrid work environment requiring three days in the office per week, contributing to a dynamic team committed to innovation and professional development.

Benefits

Hybrid work environment

Learning and mobility programs

Health and wellbeing offerings

Generous parental leave plan

Paid volunteer days

Qualifications

• 5+ years of experience in digital marketing and content creation, ideally within finance or education.
• Highly effective written and verbal communication skills.
• Expertise in multi-channel digital marketing (social, email, web, search).

Responsibilities

• Develop and implement multi-channel content strategy and promotion calendar.
• Optimize CQFI and CQF website content for improved UX and engagement.
• Create, publish, and promote content across social media channels.
• Prepare campaign performance, reach, audience growth, and engagement reports.

Skills

Digital marketing

Content creation

Communication skills

Social media management

Analytical skills

Education

Degree in Marketing, Communications, or related field

Tools

CRM software

Web CMS

Analytics tools

Graphic design tools (Canva)

Job description

Fitch Learning is a leader in financial services training. With unrivaled breadth and depth, the company delivers learning solutions for apprentices, graduates, and those with 10+ years’ experience in Financial Services. Our offerings include expert faculty, e‑learning, coaching and blended assessments, improving individual and collective business performance. Fitch Learning is a Fitch Solutions company.

Working at Fitch Learning provides the opportunity to be part of a global leader in financial education, committed to delivering cutting‑edge training solutions. You'll collaborate with a team of experts dedicated to empowering professionals with the skills and knowledge needed to excel in the finance industry. By joining us, you'll be at the forefront of innovation in professional education, contributing to impactful learning experiences that drive career advancement and industry success.

Fitch Learning is seeking a Marketing Specialist (Associate Director level) for the CQF Institute in London to lead a multi‑channel content strategy (web, e‑mail, social, events, podcasts, digital PR) that grows the brand and membership, drives engagement and generates leads for the CQF program.

About the CQF Institute

The CQF Institute, part of Fitch Learning, is a global membership institution for quant finance professionals and the awarding body for the Certificate in Quantitative Finance (CQF) – the world’s largest professional qualification for quant finance. The Institute offers educational resources and organizes online industry events, including conferences, talks featuring world‑renowned quant finance experts, career‑insight events, and local in‑person society meetings. Members enjoy unparalleled opportunities to advance their careers and network with industry experts and peers. For more information, visit www.cqfinstitute.org and www.cqf.com.

How You’ll Make an Impact

• Content Strategy, Creation and Promotion
• • Work with leadership to align strategy with goals and maximize reach and engagement
• • Develop and implement multi‑channel content strategy and promotion calendar
• • Create web, video, infographics, testimonials, collateral and podcasts
• • Collaborate with internal and external stakeholders to produce thought‑leadership content

• Website & SEO/GEO
• • Optimize CQFI and CQF website content for improved UX and engagement
• • Ensure search visibility across web and AI platforms
• • Create content for digital PR to support link‑building in coordination with the SEO agency

• Social Media & YouTube
• • Create, publish, and promote across LinkedIn, Facebook, and other channels
• • Develop and execute YouTube strategy, including publishing and optimization

• Event Calendar & Speaker Sourcing
• • Create CQFI events calendar aligned with marketing initiatives
• • Source and secure compelling speakers for CQFI events and podcasts

• Community Engagement
• • Grow and manage online communities through engaging content and influencer outreach
• • Handle member and community queries and feedback, fostering active participation

• Reporting
• • Prepare campaign performance, reach, audience growth and engagement reports
• • Analyze metrics across channels to optimize content and guide strategy

• Other tasks as required

You May Be a Good Fit If

• Hold a degree in Marketing, Communications, or related field
• Have 5+ years’ experience in digital marketing and content creation (ideally within finance or education, with commercial focus)
• Highly effective written and verbal communication skills
• Skilled in crafting compelling narratives and developing thought‑leadership content
• Expertise in multi‑channel digital marketing (social, e‑mail, web, search)
• Proficient in managing social media channels and graphic design tools (Canva)
• Experienced with CRM, web CMSs, analytics tools and e‑mail platforms
• Ability to drive lead generation and community engagement
• Can manage multiple tasks in fast‑paced environment

What Would Make You Stand Out

• Exceptional detail and organization
• Creative and analytical skills blend
• Excellent stakeholder relationship management
• Skill in harnessing AI power
• Independently and autonomously driven confidence
• Innovative with analytical, continuous‑improvement ethos
• Positive pragmatic approach

Why Choose Fitch

• Hybrid work environment – 3 days a week in office required
• Cultivate learning & mobility – leaders development and mentorship programmes for continuous learning
• Retirement planning and tuition reimbursement to empower future goals
• Comprehensive health & wellbeing offerings
• Family‑friendly parenting policies, generous global parental leave plan
• Inclusive workplace – valued voices & employee resource groups
• Giving – paid volunteer days and matched funding for donations

At Fitch Group, the combined power of our global perspectives highlights what differentiates us. Our global network of colleagues comes together to accomplish greater than they could alone.

Every team member is essential with critical perspective to success. We embrace diversity, free idea exchange and consider your voice will be heard.

For more information, visit our websites: www.fitchratings.org | www.fitchsolutions.com | www.fitchlearning.com

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