Field Marketing Manager

Dailymotion; Greater London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A global video platform is looking for a Field Marketing Manager for EMEA to drive growth through localized go-to-market initiatives. The role involves designing impactful campaigns, collaborating with sales and product teams, and leveraging market insights to enhance marketing and sales engagement. Ideal candidates will have experience in field marketing within the adtech or CTV sectors, along with strong communication and storytelling skills. This is an opportunity to make a significant impact in a creative and collaborative environment.

Qualifications

• Proven experience in field marketing, GTM, or campaign execution in adtech or CTV media vendor.
• Strong knowledge of EMEA markets with deep UK experience is a plus.
• Ability to adapt global strategies to local market dynamics.

Responsibilities

• Design and execute localized go-to-market initiatives.
• Lead campaigns, events, PR, and strategy tailored to EMEA and UK.
• Collaborate with sales and product marketing for message consistency.

Skills

Field marketing experience

GTM campaign execution

Knowledge of EMEA markets

Storytelling skills

Strong communication skills

Job description

Company Description

Dailymotion is more than a video app, it's a visual conversation in motion, based on a unique algorithm designed to broaden users' horizons. Dailymotion brings nuance to the debates that animate young people and puts listening, discovery, and kindness back at the heart of interactions to help build a better and safer Internet.

Dailymotion is also "Dailymotion for Enterprise", a video hosting and broadcasting solution for professionals in all sectors; and "Dailymotion Advertising", a powerful, proprietary video advertising platform, offering a high-quality, secure environment for brands.

Our team is made up of 400 people in France, New York, and Singapore, all united by the same ambition: to visibly shake up the global video platform ecosystem.

Job Description

As Field Marketing Manager for EMEA, you will play a central role in driving growth across a highly competitive region.

You’ll design and execute localized go-to-market initiatives, from high-impact campaigns and activations to thought leadership programs, that resonate with agencies, advertisers and publishers while staying aligned with our global strategy.

You’ll join a collaborative environment where creativity is valued, your impact is visible, and your work directly contributes to business results.

Reporting to the Field Marketing Director, this role bridges global strategy with local execution to accelerate our expansion.

Why you will love this role

• Lead GTM marketing in a strategic region where your impact is immediate and measurable
• Join a global organization that values creativity, collaboration, and hard work
• Work at the crossroads of marketing, sales and product development
• Build and execute a regional marketing plan that drives sales engagement and growth
• Identify market trends and refine positioning and sales narratives
• Deliver marketing campaigns, including events, PR, and partnerships strategy tailored to local markets
• Localize messaging and sales assets for cultural and commercial relevance
• Elevate Dailymotion Advertising’s presence through thought leadership and executive visibility
• Partner with Sales, Product Marketing, Brand, and Comms to ensure consistent execution

Details

GTM strategy & execution

• Build and execute a field marketing plan that drives sales engagement and business growth in your region
• Identify market trends and challenges to refine positioning and narratives
• Define KPIs, track performance, and continuously optimize your GTM strategies

Campaigns & activations

• Localize messaging and sales assets (collaterals) to fit cultural and commercial contexts
• Deliver campaigns, events, PR and partnerships strategy tailored to EMEA with a focus on UK
• Leverage digital and offline channels to amplify reach

Content strategy

• Elevate Dailymotion Advertising’s presence across the region through Thought Leadership
• Build executive visibility through content, speaking opportunities, and storytelling

Sales & cross-functional collaboration

• Partner with sales leaders to address local business challenges
• Collaborate with product marketing, brand, and comms to ensure message consistency
• Align regional initiatives with global objectives

Qualifications

What you will bring

• Proven experience in field marketing, GTM, or campaign execution in adtech or CTV media vendor
• Ability to adapt global strategies to local market dynamics
• Strong knowledge of EMEA markets (deep UK experience is a plus) and buyer behavior
• Track record of working effectively in multi-stakeholder organizations
• Ability to work both autonomously and collaboratively
• Excellent storytelling and content creation skills
• Strong communication skills in English; other European languages are a plus

Additional Information

At Dailymotion, we empower candidates to take action. If this job sounds like a great opportunity for you, be confident in your skills, we are always happy to meet you! If needed, we can accommodate our recruitment process for your special abilities.

Location: London, UK
Type of contract: Permanent
Start Date: ASAP