Event Sales Manager

ADLIB; City Of London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A dynamic events business is seeking an Event Sales Manager to lead sales success and shape client experiences. The successful candidate will be responsible for converting leads, managing KPIs, and fostering strong client relationships. Ideal candidates will have a proven track record in event sales, excellent negotiation skills, and a results-driven approach. This role offers an opportunity to significantly impact the success of the events portfolio.

Qualifications

• Proven experience in event sales, business development, or a similar commercial role.
• Strong track record of meeting sales targets and delivering against KPIs.
• Excellent negotiation and relationship-building skills.
• Organised, proactive, and confident communicator.
• Results-driven mindset with a focus on continuous improvement.

Responsibilities

• Drive event sales performance, consistently meeting and exceeding quarterly revenue targets.
• Convert qualified leads into confirmed projects, ensuring strong conversion rates and client satisfaction.
• Manage and deliver on a structured KPI programme, tracking progress and implementing actions to meet objectives.
• Build and nurture client relationships, securing repeat business and referrals through trust and credibility.
• Collaborate with internal teams, ensuring seamless event delivery aligned with client expectations.

Skills

Event sales experience

Business development skills

Negotiation skills

Relationship-building skills

Communication skills

Job description

Event Sales Manager – Drive Growth in a Dynamic Events Business

Lead sales success, shape client experiences, and make an impact in a fast-paced, results-driven environment. A commercially-minded Event Sales Manager is required to take ownership of sales performance across a thriving events division. This role focuses on converting high-quality leads into confirmed projects, building lasting client relationships, and consistently delivering against structured KPIs. A high-impact opportunity where results directly shape the success of the events portfolio.

The position sits within a collaborative and ambitious team that values accountability, creativity, and client excellence. The business delivers unforgettable events, and this role plays a key part in that mission.

What you’ll be doing

• Drive event sales performance, consistently meeting and exceeding quarterly revenue targets.
• Convert qualified leads into confirmed projects, ensuring strong conversion rates and client satisfaction.
• Manage and deliver on a structured KPI programme, tracking progress and implementing actions to meet objectives.
• Build and nurture client relationships, securing repeat business and referrals through trust and credibility.
• Collaborate with internal teams, ensuring seamless event delivery aligned with client expectations.

What experience you’ll need to apply

• Proven experience in event sales, business development, or a similar commercial role.
• A strong track record of meeting sales targets and delivering against KPIs.
• Excellent negotiation and relationship-building skills.
• Organised, proactive, and confident communicator.
• Results-driven mindset with a focus on continuous improvement.

What you’ll bring to the team

• A persuasive and confident communication style, able to lead negotiations with clarity.
• Resilience and focus under pressure, always driving sales forward.
• Natural leadership qualities, inspiring trust and collaboration.
• A competitive edge balanced with professionalism, ensuring credibility in every interaction.

If this Sales opportunity sounds like the right fit, please apply. If you’d like to discuss the role in more detail before applying, feel free to reach out to Emily Preen who is managing this position.