Drinks Sales Executive

WR Logistics; Newton Abbot; On-site; GBP 38,000 - 45,000; Full time

Job summary

A leading drinks distributor is looking for a Sales Manager based in North Devon to drive sales growth across the region. The ideal candidate will have a proven track record in sales, particularly within the drinks or hospitality sectors. Responsibilities include managing a portfolio of key clients and developing new business opportunities. A competitive salary along with bonuses and a car allowance are offered. This role is field-based with travel required across the region.

Benefits

Competitive base salary + bonus structure

Company car or car allowance

Opportunities for progression

Regular industry training

Collaborative team culture

Qualifications

• Experience within drinks, FMCG, or hospitality.
• Full UK driving licence is essential.

Responsibilities

• Drive sales growth by identifying and converting new opportunities.
• Manage an existing portfolio of hospitality clients.
• Build relationships with key decision-makers.
• Promote drinks portfolio and introduce new products.
• Work with internal teams for customer service.
• Attend industry events and tastings.

Skills

Proven track record in sales

Strong understanding of the on-trade sector

Results-driven

Confident communicator

Self-motivated and well-organised

Job description

Overview

Sales Manager / Business Development Manager - Drinks Industry
North Devon (Field-based, with travel across the region)
Up to £45,000 per annum + Bonus + Car Allowance + Benefits

I currently have an exciting opportunity for an experienced Sales Manager with on-trade drinks industry knowledge to work for a leading drinks distributor as their North Devon Sales Manager

As the Sales Manager / BDM, you'll be the face of the business in the region - building strong relationships with on-trade clients including pubs, bars, restaurants, hotels, and venues. You'll be responsible for both account management and new business development, ensuring your customers receive first-class service.

Responsibilities

• Drive sales growth across your territory by identifying and converting new on-trade opportunities
• Manage and grow an existing portfolio of hospitality clients
• Build strong, consultative relationships with key decision-makers
• Promote our extensive drinks portfolio and introduce new products to market
• Work closely with internal teams to ensure excellent customer service and fulfilment
• Attend industry events, tastings, and brand activations where required

About You

• Proven track record in sales, ideally within drinks, FMCG, or hospitality
• Strong understanding of the on-trade sector (pubs, bars, restaurants, hotels)
• Results-driven with a passion for the drinks industry
• Confident communicator with strong negotiation and influencing skills
• Self-motivated, well-organised, and able to manage your own diary
• Full UK driving licence (essential)

What We Offer

• Competitive base salary + bonus structure
• Company car or car allowance
• Opportunities for progression in a growing business
• Regular industry training and tastings
• A vibrant, collaborative team culture

Interested? Apply now with an up to date CV to be considered for this exciting Sales Manager opportunity.

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