Director of Comms, Customer and Culture (12 Month Fixed Term Contract)

HSBC; Greater London; Hybrid; GBP 150,000 - 200,000; Full time

Job summary

A leading global bank is seeking a Director of Comms, Customer and Culture for a 12 Month Fixed Term Contract in London. The successful candidate will be responsible for leading high-impact communications aligned with the bank's mission and developing strategies that reinforce customer-centricity. Ideal applicants have experience in crafting global communications and storytelling to influence diverse audiences. This role offers a hybrid work model and an attractive benefits package.

Benefits

Private healthcare

Enhanced maternity and adoption pay

Generous pension scheme

Qualifications

• Experience leading global communications strategies across large companies.
• Knowledge of effective communications techniques.
• Ability to articulate customer-centric narratives.

Responsibilities

• Lead impactful communications aligned with strategic goals.
• Develop narratives and strategies that drive customer centricity.
• Create innovative communications campaigns.
• Ensure consistent internal and external messaging.

Skills

Global communication strategies

Storytelling

Data-driven strategy design

Content creation

Job description

Director of Comms, Customer and Culture (12 Month Fixed Term Contract)

Brand: HSBC

Area of Interest: Communications and Marketing

Location: London, GB, E14 5HQ

Work style: Hybrid Worker

If you’re looking for a career that will help you stand out, join HSBC, and fulfil your potential - whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.

HSBC is one of the largest banking and financial services organisations in the world, with operations in 64 countries and territories. We aim to be where the growth is, enabling businesses to thrive and economies to prosper, and, ultimately, helping people to fulfil their hopes and realise their ambitions.

We are currently seeking an experienced professional to join our team in the role of Director of Comms, Customer and Culture on a 12 Month Fixed Term Contract basis.

The Director of Communications, Customer and Culture acts as the strategic communications partner to the Group Customer and Culture Director. They will report to the Global Head of Internal Communications.

As an HSBC employee in the UK, you will have access to tailored professional development opportunities and a competitive pay and benefits package. This includes private healthcare for all UK-based employees, enhanced maternity and adoption pay and support when you return to work, and a contributory pension scheme with a generous employer contribution.

In this role you will:

• Lead high‑impact, insight‑led and creative communications that aligns to the bank’s ambition “to be the most trusted bank globally, putting customers at the heart of everything we do”.
• Lead on the development of communications narrative and strategy that articulates and drives customer centricity amongst the colleague base and showcase this externally.
• Create compelling, innovative and bold communications campaigns and activations to drive a change in thinking internally around a high performance, high care culture centred on our customers.
• Align to the How We Lead framework and ensure comms strategies and plans complement and support the roll‑out.
• Ensure internal and external positioning is consistent.

To be successful in this role you should meet the following requirements:

• Experience leading global communications strategies across large matrix organisations while crafting modern customer‑led narratives that are fit for the future.
• Has knowledge of what’s hot in terms of the most powerful communications techniques that have the biggest reach.
• Understands how to harness great storytelling to deliver the most compelling content.
• Is well versed in creating compelling communications campaigns, short‑form content and creative executions that pack a punch and work with different demographics.
• Leverages data and insights to design, test, and continually improve communications strategies for maximum clarity, reach, and impact.

This role is based in London, Hybrid.

Being open to different points of view is important for our business and the communities we serve. At HSBC, we’re dedicated to creating diverse and inclusive workplaces - no matter their gender, ethnicity, disability, religion, sexual orientation, or age. We are committed to removing barriers and ensuring careers at HSBC are inclusive and accessible for everyone to be at their best. We take pride in being a Disability Confident Leader and will offer an interview to people with disabilities, long term conditions or neurodivergent candidates who meet the minimum criteria for the role.

If you have a need that requires accommodations or changes during the recruitment process, please get in touch with our Recruitment Helpdesk.