Digital Marketing Manager

Candy Hoover Group S.r.l.; Warrington; Hybrid; GBP 50,000; Full time

Job summary

A leading domestic appliance company in Warrington is seeking a Digital Marketing Manager to drive digital marketing strategies for its Hoover and Haier brands. You will define and manage paid advertising, develop CRM initiatives, and ensure quality traffic growth. The role offers competitive compensation, hybrid working arrangements, and a dynamic work environment. Suitable candidates will have a strong background in consumer electronics or retail.

Benefits

Competitive salary around £50,000

Bonus

BUPA Healthcare

6% Pension Contribution

Life Cover

25 Days Holiday (+ statutory bank holidays)

Product discounts

Qualifications

• Experience as a Digital Marketing Manager in Consumer Electronics or Retail.
• Extensive knowledge of digital marketing strategies and platforms.
• Ability to work in a fast-paced and transformational environment.

Responsibilities

• Define and lead paid advertising strategy across search and affiliate channels.
• Develop and evolve CRM strategy.
• Drive high quality traffic to the Hoover and Haier websites.

Skills

CRM Management

PPC Management

SEO Experience

Google Analytics

Google Ads

Social Media Campaign Management

Job description

Here at Haier Europe (Candy, Hoover, Haier) our ambition is simple; to be the number one Domestic Appliance and Smart Home business in the UK and Ireland. As we grow our business, we are now looking for a Digital Marketing Manager to play a key role in our D2C team, driving our digital marketing strategy for our Hoover and Haier websites and marketplaces.

You’ll be responsible for defining, developing and leading on paid advertising strategy across search and affiliate channels, as well as developing and evolving our CRM. You’ll have ultimate responsibility for driving high quality traffic and supporting the profitable growth of the business.

Benefits

• c. £50,000 DOE
• Bonus
• BUPA Healthcare
• 6% Pension Contribution
• Life Cover
• 25 Days Holiday (+ statutory bank holidays)
• Brilliant discounts on our products and access to Reward Gateway which offers a wide range of retailer discounts

With experience as a Digital Marketing Manager, ideally gained within Consumer Electronics, Consumer Goods, Technology or Retail, you’ll be used to working in a fast paced and transformational environment. You’ll have extensive experience of CRM, PPC management, SEO, Google Analytics, Google Ads, and managing social media campaigns.

You’ll be based at our fantastic Birchwood Park office (WA3 6XG) with hybrid working available (3 days office / 2 days home).

With the strength of our brands behind you, a culture of high-performance that motivates you and the freedom to drive your career your way, our shared ambition will inspire you and delight every customer.

Our future. In your hands. Apply now.