Digital Marketing Manager

Only Marketing Jobs; Warrington; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading domestic appliance company in the UK is seeking a Digital Marketing Manager to drive their digital marketing strategy across various platforms. This role requires extensive experience in CRM, PPC management, SEO, and social media campaigns. You'll develop advertising strategies to enhance customer engagement and support business growth from the Birchwood Park office, offering a hybrid model of 3 days in the office and 2 days at home.

Benefits

Competitive salary

Bonus

BUPA Healthcare

6% Pension Contribution

Life Cover

25 Days Holiday (+ statutory bank holidays)

Employee discounts

Qualifications

• Extensive experience in digital marketing and D2C strategy.
• Worked in fast-paced consumer electronics, goods, or retail environment.
• Ability to develop and lead PPC and social media campaigns.

Responsibilities

• Define and lead paid advertising strategy across search and affiliate channels.
• Develop and evolve CRM to drive customer engagement.
• Drive high-quality traffic and support the profitable growth of the business.

Skills

CRM management

PPC management

SEO

Google Analytics

Google Ads

Social media campaigns

Job description

Here at Haier Europe (Candy, Hoover, Haier) our ambition is simple; to be the number one Domestic Appliance and Smart Home business in the UK and Ireland. As we grow our business, we are now looking for a Digital Marketing Manager to play a key role in our D2C team, driving our digital marketing strategy for our Hoover and Haier websites and marketplaces.

You’ll be responsible for defining, developing and leading on paid advertising strategy across search and affiliate channels, as well as developing and evolving our CRM. You’ll have ultimate responsibility for driving high quality traffic and supporting the profitable growth of the business.

Benefits

• Competitive salary
• Bonus
• BUPA Healthcare
• 6% Pension Contribution
• Life Cover
• 25 Days Holiday (+ statutory bank holidays)
• Brilliant discounts on our products and access to Reward Gateway which offers a wide range of retailer discounts

With experience as a Digital Marketing Manager, ideally gained within Consumer Electronics, Consumer Goods, Technology or Retail, you’ll be used to working in a fast paced and transformational environment. You’ll have extensive experience of CRM, PPC management, SEO, Google Analytics, Google Ads, and managing social media campaigns.

You’ll be based at our fantastic Birchwood Park office (WA3 6XG) with hybrid working available (3 days office / 2 days home).

With the strength of our brands behind you, a culture of high-performance that motivates you and the freedom to drive your career your way, our shared ambition will inspire you and delight every customer.

Our commitment to diversity and inclusion helps ensure the ideas, perspectives and experiences of all colleagues supports a culture of learning and attracts world‑class talent. We welcome applications from all sections of the community and candidates will be equally assessed and selected based on objective criteria. We reserve the right to close this role prior to the advertised closing date should a suitable applicant be found.

Our future. In your hands. Apply now.