Digital Account Manager

Thermo Fisher Scientific Inc.; Norwich; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading technology firm in the United Kingdom is looking for a Senior Digital Account Manager. This role involves driving client retention and managing effective digital marketing strategies across various media platforms. The ideal candidate should have over 6 years of experience in a digital marketing agency, strong proficiency in data analysis, and excellent communication skills. Responsibilities include leading client relationships, executing digital strategies, and mentoring junior team members in a fast-paced environment.

Qualifications

• 6+ years of experience in a digital marketing or agency setting.
• Proven experience managing Enterprise-level clients.
• Expertise in account management and project workflow.

Responsibilities

• Oversee and execute digital strategies for assigned clients.
• Lead onboarding of client relationships in digital marketing.
• Conduct client Quarterly Business Reviews and updates.

Skills

Client negotiation skills

Proficiency in Microsoft Office

Strong data analysis skills

Problem-solving skills

Communication skills in English

Education

Bachelor's degree in marketing or related field

Tools

SEMRush

Google Analytics

Excel

PowerPoint

Job description

Senior Digital Account Manager

OVERVIEW: The Senior Digital Account Manager plays a critical role in driving client retention and account growth through exceptional service delivery, proactive communication, and sound strategic guidance. The role manages core and highly-visible digital marketing client relationships and crafts strategic execution across Search Engine Marketing, Search Engine Optimization, digital content creation, and social & emerging media.

Responsibilities

• Oversee the development and execution of digital strategy in collaboration with Production for assigned clients.
• Lead onboarding of client relationships for digital marketing services.
• Assist sales teams with scoping for proposals and new opportunities.
• Conduct recurring client Quarterly Business Reviews (QBRs), status calls, and updates, managing next steps with stakeholder teams.
• Assist in developing case studies and presentations to support marketing and sales efforts.
• Serve as a mentor to peers and junior talent on the global Digital Marketing Team.
• Create client-facing documents including proposals, QBRs, and deliverables required for client success.
• Brief and oversee execution of multiregional strategies by global digital production teams, acting as liaison with client stakeholders and agency partners.
• Support Production teams with quality assurance reviews of deliverables to ensure adherence to strategy and brief and guarantee optimal content/campaign performance.
• Proactively identify and track opportunities to grow assigned accounts, upselling and additional digital marketing services.
• Manage budgets and account health aligned to company metrics in collaboration with Production teams.
• Keep up to date on digital marketing trends, technologies, and market leaders, sharing this knowledge with colleagues and clients.
• Complete all other tasks deemed appropriate for this role and assigned by the manager/supervisor.

Required Skills

• Experience managing a book of business with financial targets and budgeting marketing/media plans.
• Superior written and spoken communication skills in English.
• Independent, self‑motivated, results‑oriented, dynamic, with careful attention to detail.
• Exceptional problem‑solving and critical‑thinking skills.
• Ability to work effectively under pressure to meet tight deadlines and challenging goals.
• Strong accounting and financial tracking of client budgets.
• Multitasking in a fast‑paced environment, building relationships across cultures, and taking proactive measures to solve problems.
• Strong client negotiation skills.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook).
• Confidence in coordinating internal teams, giving feedback, and having difficult conversations to improve business outcomes.
• Confidence in leading client and internal meetings and presentations (ability to own the room).
• Familiarity with best digital marketing practices and evolving search, content, and social media marketing.
• Comfortable assigning and explaining complex project tasks to team members, clients, and vendors across regions and continents.
• Strong data analysis skills and proven ability to use data to make strategic recommendations to clients.

Required Experience & Qualifications

• Minimum Bachelor’s degree or equivalent in marketing, communications, journalism, or related field.
• 6+ years of experience in a digital marketing agency setting, with experience in Performance Marketing and/or Integrated Digital Strategy.
• Proven experience managing team members and/or managing project workflow among internal teams or departments.
• Proven experience leading Enterprise‑level clients and client‑facing teams in international digital marketing and advertising.
• Expertise in account management, project management, and business development in the digital marketing industry.
• Strong IT literacy, including proficiency in Excel and PowerPoint, and experience with industry tools such as SEMRush, Moz, Ahrefs, Screaming Frog, Google Search Console, and Web Analytics platforms (Google Analytics and/or Omniture).
• Experience auditing websites, e‑commerce marketplaces, or social media profiles to determine best strategic approaches.

Desired Skills & Experience

• Knowledge of a second language.
• Experience managing teams of Account Managers or lower.
• Experience setting and managing account health and growth targets.
• Prior experience running global projects with variable workloads and new business challenges.